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Bulk Mens Gifts

Maybe

An estimated 0.4% of orders come back. But the average product has 6,996 reviews to catch up to, so Bulk Mens Gifts is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 48
Market size
$308K/yr299K searches / yr
90-day growth
+38.5%search demand this quarter
Competition
39%top-5 click share · 25 brands · 117 sellers

Flapen Score

Bulk Mens Gifts against its category

The dotted line is the Beauty & Personal Care average. Past it, Bulk Mens Gifts is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bulk Mens Gifts market on Amazon at a glance

Shoppers on Amazon United States searched for Bulk Mens Gifts 299K times last year and spent an estimated $308K. The top 5 brands take 69% of clicks. Demand peaks in Jun–Nov–Dec. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +38.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $308K a year.

Searches, last 12 months
299K
Growth, 90 days vs prior 90
+38.5%
Conversion, latest week
5.0%
Market size, estimated
$308Ka year
Peak month
December4.5× the quietest month
Top search term
bulk mens gifts40K searches a year

02 · Price

A sale here is worth $20.67.

Listings sell for $20.67 on average, from $5.43 to $59.50. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $20.67 that is $5K to $10K a year per listing.

Average price
$20.67inside the $15 to $100 sweet spot
Price range
$5.43–$59.50
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #1,405 within Lotions. It carries 6,996 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
98%
Out of stock, average day
4.2%
Average rank
#1,405in Lotions
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
6,996per listing
Listings tracked
44

04 · Newcomers

5 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
5Amazon's first-year sales bar
Average brand age
40 months

Products

Top Bulk Mens Gifts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

25 falling

Sellers

117

Top-5 brand share

69%

Top 20: 96%

Top-5 click share

39%

Top 20: 75%

Open market

28%

  • Brand 144%
  • Brand 211%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Demand

Bulk Mens Gifts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Holiday '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Bulk Mens Gifts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bulk mens gifts40K/yr
  • mens gifts bulk22K/yr
  • dove men lotion30K/yr
  • mens bulk gifts27K/yr
  • men gifts bulk19K/yr
  • dove mens lotion25K/yr
  • dove lotion men25K/yr
  • men bulk gifts19K/yr
  • gifts for men bulk17K/yr
  • mens dove lotion11K/yr

Reviews and returns

What reviews say buyers love and hate about Bulk Mens Gifts

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Smell”
20%of negative reviews mention “Smell”
0.4%of orders come back
“It smells bad”
A buyer, on “Smell”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Bulk Mens Gifts questions

Answered from the same tracked data.