bulk mens gifts
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Great$20.67avg listing price — sweet spot $15–$100
Price range
Great$5.43–$59.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great39%top-5 click share — an open shelf
Growth
Good+38.5%90-day search growth — must beat 0% to launch
Brand share
Good69%top-5 brand share — brands hold most of the demand
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Good$308K$308K/yr · 299K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,995.77avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, bulk mens gifts is a $308K/yr Amazon United States market (299K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jun–Nov–Dec. Verdict: Worth a look — 62/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
bulk mens gifts market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- $310K–$413K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #1,405
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 86%
- Out of stock
- 4.2%
- Avg brand age
- 40 months
- Avg seller age
- 139 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
25 falling
Sellers
117
Top-5 brand share
69%
Top 20: 96%
Top-5 click share
39%
Top 20: 75%
Open market
28%
- Dove44%
- DOVE MEN + CARE11%
- SilTriangle6%
- MOGGEI5%
- Palmer's4%
- WZMYO3%
Demand & seasonality
Weekly Amazon search volume, last 76 weeks — +38.5% search growth over the last 90 days.Peak months: Jun, Nov, Dec · busiest ÷ quietest = 4.5×
Top bulk mens gifts search terms
- bulk mens gifts40K/yr
- mens gifts bulk22K/yr
- dove men lotion30K/yr
- mens bulk gifts27K/yr
- men gifts bulk19K/yr
- dove mens lotion25K/yr
- dove lotion men25K/yr
- men bulk gifts19K/yr
- gifts for men bulk17K/yr
- mens dove lotion11K/yr
Top bulk mens gifts products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dove Men+Care Ultra Hydra Cream Face Hands and Body care All Skin Types 4-Pack of 2.53 Oz Each
Dove$5.434.6★3,913 rev
Dove Men+Care Ultra Hydra Cream Face Hands and Body Care All Skin Types 6 Pack of 2.53 Oz Each
Dove$8.674.8★2,491 rev
Dove Men+Care Face Lotion Hydrate Plus 1.69 Ounce
Dove$9.294.7★1,895 rev
MOGGEI Funny Socks for Women Men Fun Cozy Crazy Cute Novelty Gifts for Father Men dad husband Breathable Cotton Boot Socks Stocking Stuffers Food A12 Pairs L
MOGGEI$20.364.8★1,369 rev
SilTriangle 24 Pcs Mens Bulk Gifts Leather Photo Wallet Slim Bifold Fathers Day Thank You Gifts for Employees Coworkers(Brown)
SilTriangle$35.564.6★25 rev
Newest
by launch date
74PCS Baby Shower Prizes for Men 6 Set with 8 oz Stainless Steel Hip Flask with Funnel Bottle Opener Manicure Kit Bath Sponge Sunglasses Gift Bag Baby Shower Game Prizes for Winner Bachelor Party
Wishfond$51.7330 rev
WZMYO 48 Pcs Leather Wallet for Men Bulk -Thank You Gifts for Employees Appreciation-Christmas Gift for Coworkers Men Fathers Day (24 pcs black+24pcs brown)
WZMYO$56.665 rev
12 Pack Sweat Absorbing Handkerchiefs Gym Workout Towels Microfiber Sweat Rags Towels for Men & Women Running Sports accessories Small Cloth for Face Hand Black Hankies (10 x 10)
CYCLXY$13.80285 rev
Dove Hand & Body Lotion Men+Care Value Pack Sensitive Skin Comfort Formula with Shea Butter & Aloe Vera Calming Lotion for Dry Skin 13.5 Fl Oz (Pack of 2)
DOVE MEN + CARE$20.01159 rev
Dove Hand & Body Lotion Men+Care Value Pack Everyday Skin Comfort Formula with Shea Butter & Jojoba Oil Refreshing Lotion for Dry Skin 13.5 Fl Oz (Pack of 2)
DOVE MEN + CARE$18.05137 rev
Trending
90-day click momentum
10 Pack Lip Balm for Men Hydrating Natural Chapstick Bulk Vitamin E and Beeswax - 5 Flavors Chapstick for Men Gift Peppermint Coconut Vanilla Lavender & Unscent
Dmsky$9.804.6★
WZMYO 48 Pcs Leather Wallet for Men Bulk -Thank You Gifts for Employees Appreciation-Christmas Gift for Coworkers Men Fathers Day (24 pcs black+24pcs brown)
WZMYO$56.665.0★
Hanes Mens Underwear Briefs Cool Dri Moisture-wicking Cotton No-ride-up For Men Multi-packs Available Boxer 6 Pack - Assorted Large US
Hanes$19.564.5★
CAIHONG 100 Pack Drawstring Backpack Bulk Drawstring Bags Cinch Sack for Gym Yoga Shopping Sports Hiking or Gifts for Women and Men Black-100pcs
CAIHONG$59.504.7★
SilTriangle 24 Pcs Mens Bulk Gifts Leather Photo Wallet Slim Bifold Fathers Day Thank You Gifts for Employees Coworkers(Brown)
SilTriangle$35.564.6★
What buyers say about bulk mens gifts
What buyers praise and complain about, mined from review topics.What buyers love
“Clean fragrance”
“Is very good quality and moisturizing”
“Excellent value”
“Very Moisturizing”
“Its soft”
“Awesome gift”
“As advertised”
“not too tight”
“Helps with dry skin”
“I feel clean”
What buyers complain about
“It smells bad”
“Too short”
“The manufacturers quality control is terrible”
“Does not last”
“Makes skin dry”
“Broken pump”
“Caused a rash”
“Leaked”
“False advertisement”
“Not thick like some other dove products”
Top return reasons
Common questions
- Is bulk mens gifts profitable to sell on Amazon United States?
- The niche generates $308K/yr across 44 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is +38.5%. Flapen's verdict: Worth a look (62/100).
- How competitive is the bulk mens gifts niche?
- 25 brands and 117 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in bulk mens gifts?
- Top complaints mined from reviews: Smell, Size-Overall, Quality-Overall. The return rate is 0.4%.
- When does demand for bulk mens gifts peak?
- Demand peaks in Jun–Nov–Dec; the busiest month runs 4.5× the quietest.
- What does it cost to enter the bulk mens gifts niche?
- Listings span $5.43–$59.50; the average listing price is $20.67 (sweet spot $15–$100). The average incumbent carries 6,996 reviews — the moat a new listing must climb.