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Builder Gel Nail Kit with Uv Light

Fail

Demand is soft, at -11.8% this quarter, so Builder Gel Nail Kit with Uv Light is a Fail.

Flapen Score
45
45 / 100
Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 48
Market size
$83K/yr144K searches / yr
90-day growth
-11.8%search demand this quarter
Competition
46%top-5 click share · 10 brands · 36 sellers

Flapen Score

Builder Gel Nail Kit with Uv Light against its category

The dotted line is the Beauty & Personal Care average. Past it, Builder Gel Nail Kit with Uv Light is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Builder Gel Nail Kit with Uv Light market on Amazon at a glance

Shoppers on Amazon United States searched for Builder Gel Nail Kit with Uv Light 144K times last year and spent an estimated $83K. The top 5 brands take 91% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $83K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
2.9%
Market size, estimated
$83Ka year
Top search term
beetles builder gel kit54K searches a year

02 · Price

A sale here is worth $19.63.

Listings sell for $19.63 on average, from $4.09 to $49.06. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $19.63 that is $2K to $5K a year per listing.

Average price
$19.63inside the $15 to $100 sweet spot
Price range
$4.09–$49.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #29 within Base & Top Coats. It carries 6,193 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#29in Base & Top Coats
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
6,193per listing
Listings tracked
33

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
37 months

Products

Top Builder Gel Nail Kit with Uv Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 flat

Sellers

36

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

46%

Top 20: 88%

Open market

6%

  • Brand 172%
  • Brand 27%
  • Brand 36%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Builder Gel Nail Kit with Uv Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.7× · 10 of 12 months tracked

Search terms

Top Builder Gel Nail Kit with Uv Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beetles builder gel kit54K/yr
  • builder gel kit with tools13K/yr
  • hard gel kit15K/yr
  • builder gel nail kit with uv light16K/yr
  • builder gel extension kit5K/yr
  • builder gel kit with uv light9K/yr
  • liquid gel nail kit5K/yr
  • builder gel for nails kit with uv lamp7K/yr
  • beetles builder gel set6K/yr
  • builder gel nail extension kit4K/yr

Reviews and returns

What reviews say buyers love and hate about Builder Gel Nail Kit with Uv Light

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Bottles are smaller than you think”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Builder Gel Nail Kit with Uv Light questions

Answered from the same tracked data.