bubble mask
Worth a lookShows a sweet-spot price point ($23.05 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Avg price
Incredible$23.05avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$10.00–$61.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great315.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$260K$260K/yr · 355K searches
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+6.9%90-day search growth — must beat 0% to launch
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bubble mask is a $260K/yr Amazon United States market (355K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul. Verdict: Worth a look — 50/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
bubble mask market data
- Units sold / yr
- 15K–20K
- avg 1,500–2,000/product
- Revenue / yr
- $346K–$461K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #684
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 3.5%
- Avg brand age
- 38 months
- Avg seller age
- 133 days
Competition & brand share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
16
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- MENOKIN51%
- P.CALM39%
- Generic4%
- Beejong3%
- Bubble Skincare2%
- ESSENHERB2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.9% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 3.0×
Top bubble mask search terms
- bubble mask51K/yr
- menokin bubble mask45K/yr
- holy basil bubble deep mask72K/yr
- menokin29K/yr
- bubble face mask27K/yr
- menokin 30 seconds bubble mask13K/yr
- p calm15K/yr
- p.calm12K/yr
- bubble mask korean6K/yr
- pcalm11K/yr
Top bubble mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share![MENOKIN 30 Seconds Quick Bubble Mask [LIFT] - [Collagen] & Niacinamide in Micro-bubbles for Anti Aging Boost Elasticity Fine Lines Korean Glass Skin Care Essential 50 Uses 2.36 fl.oz](https://m.media-amazon.com/images/I/4122N9LRqnL.jpg)
MENOKIN 30 Seconds Quick Bubble Mask [LIFT] - [Collagen] & Niacinamide in Micro-bubbles for Anti Aging Boost Elasticity Fine Lines Korean Glass Skin Care Essential 50 Uses 2.36 fl.oz
MENOKIN$18.774.2★460 rev
P.CALM Holy Basil Bubble Deep Mask | Blackhead Removal & Pore Cleansing Purifying Clay Wash-Off Pack Carbonated Water for Sensitive Skin | Korean Skincare 90g / 3.17 oz
P.CALM$18.924.2★1,177 rev
P.CALM Holy Basil Bubble Deep Mask + Brush | Pore Reset with Holy Basil Blackhead Care & Excess Oil Control Bubbling Clay Wash-Off Mask | Korean Skincare 90g / 3.17 oz
P.CALM$23.634.2★1,177 rev
![MENOKIN 30 Seconds Quick Bubble Mask [MOIST] - [Hyaluronic Acid] in Micro-bubbles 8 Types for 96% Moisture Improvement Deep Hydration Niacinamide Korean Skin Care Essential 50 Uses 2.36 fl.oz](https://m.media-amazon.com/images/I/41vC-h5hFIL.jpg)
MENOKIN 30 Seconds Quick Bubble Mask [MOIST] - [Hyaluronic Acid] in Micro-bubbles 8 Types for 96% Moisture Improvement Deep Hydration Niacinamide Korean Skin Care Essential 50 Uses 2.36 fl.oz
MENOKIN$18.764.3★97 rev
![MENOKIN Korean Face Mask 3sets [30 seconds Quick Bubble Mask] (Collagen Brightening Moisturizing) Hydration improvement Radiance-boosting Easy-to Use Glass Skin 3.21 fl.oz](https://m.media-amazon.com/images/I/411Ahr62mFL.jpg)
MENOKIN Korean Face Mask 3sets [30 seconds Quick Bubble Mask] (Collagen Brightening Moisturizing) Hydration improvement Radiance-boosting Easy-to Use Glass Skin 3.21 fl.oz
MENOKIN$61.164.5★132 rev
Newest
by launch date
P.CALM Active PDRN 50000 Rejuvenating Cream | Hydrating Moisturizer with Niacinamide & Panthenol for Skin Renewal Reduced Downtime Look & Plump Glow | Korean Skincare 20g / 0.7 oz
P.CALM$25.9833 rev
Beejong Curest Micro Bubble Mask - K-Beauty No-Wash Sheet-Free Luminous Glow - Hydrating Skincare Gift Set for Makeup Prep & Refreshing - 100 Uses 3.21oz/95ml (Voluming)
Beejong$10.0061 rev
Beejong Curest Micro Bubble Mask - K-Beauty No-Wash Sheet-Free Luminous Glow - Hydrating Skincare Gift Set for Makeup Prep & Refreshing - 100 Uses 3.21oz/95ml (Ultimate Glow Trio Set + Brush)
Beejong$22.1561 rev
P.CALM CicaLacto Exosome 45 Sleeping Mask | Clinic-Inspired Glow Sleeping Pack for Uneven Tone Smooth-Looking Skin & Glass Skin Radiance Deep Hydration Care | 50ml / 1.69 oz
P.CALM$44.5832 rev
P.CALM Holy Basil Bubble Deep Mask + Brush | Pore Reset with Holy Basil Blackhead Care & Excess Oil Control Bubbling Clay Wash-Off Mask | Korean Skincare 90g / 3.17 oz
P.CALM$23.631,177 rev
Trending
90-day click momentumP.CALM Active PDRN 50000 Rejuvenating Cream | Hydrating Moisturizer with Niacinamide & Panthenol for Skin Renewal Reduced Downtime Look & Plump Glow | Korean Skincare 20g / 0.7 oz
P.CALM$25.984.9★
Beejong Curest Micro Bubble Mask - K-Beauty No-Wash Sheet-Free Luminous Glow - Hydrating Skincare Gift Set for Makeup Prep & Refreshing - 100 Uses 3.21oz/95ml (Voluming)
Beejong$10.004.3★
Beejong Curest Micro Bubble Mask - K-Beauty No-Wash Sheet-Free Luminous Glow - Hydrating Skincare Gift Set for Makeup Prep & Refreshing - 100 Uses 3.21oz/95ml (Ultimate Glow Trio Set + Brush)
Beejong$22.154.3★
Essenherb Quick & Deep Oxy-Bubble Essence | Firming & Glow Serum with Collagen Peptide & Niacinamide | Fast Absorption & Makeup-Ready | Korean Skincare 3.28 fl oz
ESSENHERB$20.184.7★
![MENOKIN Cotton Cloud Bubble Cleanser [Daily Comfort] Betaine for Lasting Hydration Low pH for Sensitive skin Non-Stripping Daily Gentle Face Wash Foaming bubbles Korean Skincare 5.07 fl. oz](https://m.media-amazon.com/images/I/31eaI0gwkML.jpg)
MENOKIN Cotton Cloud Bubble Cleanser [Daily Comfort] Betaine for Lasting Hydration Low pH for Sensitive skin Non-Stripping Daily Gentle Face Wash Foaming bubbles Korean Skincare 5.07 fl. oz
MENOKIN$21.314.5★
What buyers say about bubble mask
What buyers praise and complain about, mined from review topics.What buyers love
“Works well for my sensitive skin”
“My skin feels so soft”
“Great Moisturizer”
“It helped reduce dryness”
“the quality is super”
“Cleansed my face so well”
“absorbs well”
“easy to rinse off”
“My skin is glowing”
“no irritation”
What buyers complain about
“False advertisement”
“Irritated my skin”
“Too pricey I guess”
“seems a bit sticky”
“it has a weird smell to it”
“Not good for my skin”
“Second, it does not seem to do anything... my skin does not feel any more hydrated than it would with just my regular moisturizer”
“Didnt work”
“Its tiny”
“Plus it's kind of a pain to clean it”
Top return reasons
Common questions
- Is bubble mask profitable to sell on Amazon United States?
- The niche generates $260K/yr across 19 tracked products. 8 of 12 products launched in the last 360 days are still selling. 90-day search growth is +6.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the bubble mask niche?
- 6 brands and 16 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in bubble mask?
- Top complaints mined from reviews: Advertised Vs Actual Product, Allergies, Value For Money. The return rate is 1.1%.
- When does demand for bubble mask peak?
- Demand peaks in Jul; the busiest month runs 3.0× the quietest.
- What does it cost to enter the bubble mask niche?
- Listings span $10.00–$61.16; the average listing price is $23.05 (sweet spot $15–$100). The average incumbent carries 316 reviews — the moat a new listing must climb.