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Brushea-hair.com Cordless

Fail

Demand is soft, at -75.3% this quarter, so Brushea-hair.com Cordless is a Fail.

Flapen Score
33
33 / 100
Ranks 10,341 of 10,978 Beauty & Personal Care niches · −15 vs the category median of 48
Market size
$15K/yr48K searches / yr
90-day growth
-75.3%search demand this quarter
Competition
72%top-5 click share · 8 brands · 13 sellers

Flapen Score

Brushea-hair.com Cordless against its category

The dotted line is the Beauty & Personal Care average. Past it, Brushea-hair.com Cordless is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brushea-hair.com Cordless market on Amazon at a glance

Shoppers on Amazon United States searched for Brushea-hair.com Cordless 48K times last year and spent an estimated $15K. The top 5 brands take 92% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -75.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-75.3%
Conversion, latest week
1.5%
Market size, estimated
$15Ka year
Top search term
glam brush24K searches a year

02 · Price

A sale here is worth $20.15.

Listings sell for $20.15 on average, from $11.84 to $69.95. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $20.15 that is $2K to $5K a year per listing.

Average price
$20.15inside the $15 to $100 sweet spot
Price range
$11.84–$69.95
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
7.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #561 within Irons. It carries 108 reviews at 3.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
86%
Out of stock, average day
15.4%
Average rank
#561in Irons
Average rating
3.65 starsAmazon United States average 4.42 stars
Average reviews
108per listing
Listings tracked
14

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 14 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
14 months

Products

Top Brushea-hair.com Cordless products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

8

Sellers

13

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

5%

  • Brand 141%
  • Brand 227%
  • Brand 314%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Brushea-hair.com Cordless search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 32.6× · 8 of 12 months tracked

Search terms

Top Brushea-hair.com Cordless search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • glam brush24K/yr
  • glam brush mini straightener7K/yr
  • glambrush8K/yr
  • glam brush for hair5K/yr
  • glambrush mini straightener3K/yr

Reviews and returns

What reviews say buyers love and hate about Brushea-hair.com Cordless

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
11%of negative reviews mention “Heating”
7.2%of orders come back
“Not hot enough”
A buyer, on “Heating”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Brushea-hair.com Cordless questions

Answered from the same tracked data.