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Brown Press on Nails

Maybe

The top 5 brands take only 37% of clicks. But buyers convert on only 1.9% of searches, so Brown Press on Nails is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$103K/yr592K searches / yr
90-day growth
+0.0%search demand this quarter
Competition
27%top-5 click share · 43 brands · 44 sellers

Flapen Score

Brown Press on Nails against its category

The dotted line is the Beauty & Personal Care average. Past it, Brown Press on Nails is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Press on Nails market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Press on Nails 592K times last year and spent an estimated $103K. The top 5 brands take 37% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 592K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.

Searches, last 12 months
592K
Growth, 90 days vs prior 90
+0.0%
Conversion, latest week
1.9%
Market size, estimated
$103Ka year
Peak month
October12.2× the quietest month
Top search term
brown press on nails150K searches a year

02 · Price

A sale here is worth $9.04.

Listings sell for $9.04 on average, from $5.46 to $21.57. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At $9.04 that is $0 to $904 a year per listing.

Average price
$9.04under the $15 to $100 sweet spot
Price range
$5.46–$21.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
0–100
Revenue per listing a year
$0–$904
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #798 within False Nails & Accessories. It carries 1,144 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#798in False Nails & Accessories
Average rating
4.04 starsAmazon United States average 4.42 stars
Average reviews
1,144per listing
Listings tracked
61

04 · Newcomers

2 of last year's 32 launches cleared the first-year sales bar.

32 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
32
Successful launches
2Amazon's first-year sales bar
Average brand age
21 months

Products

Top Brown Press on Nails products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

44

Top-5 brand share

37%

Top 20: 80%

Top-5 click share

27%

Top 20: 63%

Open market

58%

  • Brand 110%
  • Brand 210%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Brown Press on Nails search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.2×

Search terms

Top Brown Press on Nails search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown press on nails150K/yr
  • brown nails55K/yr
  • press on nails brown43K/yr
  • brown nails press ons24K/yr
  • brown press on nails short25K/yr
  • brown press on nails almond12K/yr
  • brown nails press on5K/yr
  • nails brown6K/yr
  • fall press on nails short100K/yr
  • brown almond press on nails8K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Press on Nails

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Size-Overall”
2.2%of orders come back
“The shorts aren't as short as I anticipated”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Brown Press on Nails questions

Answered from the same tracked data.