Brown Liquid Eyeliner

Shoppers searched for this 292K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $369K a year.

Searches, last 12 months

292K

Growth, 90 days vs prior 90

+2.8%

Conversion, latest week

13.6%

Market size, estimated

$369Ka year

Peak month

October1.2× the quietest month

Top search term

brown liquid eyeliner114K searches a year

Listings sell for $9.26 on average, from $3.28 to $24.41. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $9.26 that is $14K to $19K a year per listing.

Average price

$9.26under the $15 to $100 sweet spot

Price range

$3.28–$24.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$14K–$19K

Returns

0.7%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Eyes. It carries 21,975 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#55in Eyes

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

21,975per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

62 months