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Brown Lash Clusters

Maybe

An estimated 1.1% of orders come back. But demand is soft, at +7.1% this quarter, so Brown Lash Clusters is a Maybe.

Flapen Score
61
61 / 100
Top 7% of 10,978 Beauty & Personal Care niches · +13 vs the category median of 48
Market size
$1.1M/yr2.0M searches / yr
90-day growth
+7.1%search demand this quarter
Competition
44%top-5 click share · 18 brands · 20 sellers

Flapen Score

Brown Lash Clusters against its category

The dotted line is the Beauty & Personal Care average. Past it, Brown Lash Clusters is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Lash Clusters market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Lash Clusters 2.0M times last year and spent an estimated $1.1M. The top 5 brands take 73% of clicks. Demand peaks in May. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+7.1%
Conversion, latest week
5.0%
Market size, estimated
$1.1Ma year
Peak month
May1.9× the quietest month
Top search term
brown lash clusters856K searches a year

02 · Price

A sale here is worth $11.31.

Listings sell for $11.31 on average, from $7.72 to $21.46. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $11.31 that is $28K to $34K a year per listing.

Average price
$11.31under the $15 to $100 sweet spot
Price range
$7.72–$21.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
2,500–3,000
Revenue per listing a year
$28K–$34K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #220 within Makeup Brushes & Tools. It carries 2,241 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#220in Makeup Brushes & Tools
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
2,241per listing
Listings tracked
34

04 · Newcomers

22 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 22 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
22Amazon's first-year sales bar
Average brand age
32 months

Products

Top Brown Lash Clusters products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.

$0$56K$113K$169K$226K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 rising

Sellers

20

Est. top-5 brand share

73%

Top 20: 100%

Est. top-5 click share

44%

Top 20: 83%

Open market

22%

  • Mavphnee35%
  • Goddvenus18%
  • Yawamica7%
  • wtvane6%
  • Zegaine6%
  • Winifred5%

Demand

Brown Lash Clusters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Prime Day '25DecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.9×

Search terms

Top Brown Lash Clusters search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • brown lash clusters856K/yr
  • brown lashes277K/yr
  • brown lash clusters kit105K/yr
  • brown eyelash clusters99K/yr
  • dark brown lash clusters102K/yr
  • lash clusters brown81K/yr
  • brown cluster lashes84K/yr
  • brown eyelashes85K/yr
  • brown lashes clusters70K/yr
  • brown wispy lash clusters29K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Lash Clusters

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Eyelash Quality”
12%of negative reviews mention “Adhesion/Stickiness”
1.1%of orders come back
“the glue is not good at all”
A buyer, on “Adhesion/Stickiness”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Brown Lash Clusters questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data