Brown Jelly Gel Nail Polish

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

-23.9%

Conversion, latest week

6.6%

Market size, estimated

$32Ka year

Top search term

jelly brown gel polish18K searches a year

Listings sell for $9.58 on average, from $6.60 to $19.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $9.58 that is $958 to $2K a year per listing.

Average price

$9.58under the $15 to $100 sweet spot

Price range

$6.60–$19.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$958–$2K

Returns

2.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #130 within Gel Polish. It carries 6,055 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#130in Gel Polish

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

6,055per listing

Listings tracked

22

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months