Brown Curly Wig Human Hair

Shoppers searched for this 200K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $262K a year.

Searches, last 12 months

200K

Growth, 90 days vs prior 90

-6.6%

Conversion, latest week

1.3%

Market size, estimated

$262Ka year

Peak month

May1.6× the quietest month

Top search term

brown deep wave wig human hair43K searches a year

Listings sell for $103.92 on average, from $61.39 to $140.89. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $103.92 that is $10K to $26K a year per listing.

Average price

$103.92above the $15 to $100 sweet spot

Price range

$61.39–$140.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$10K–$26K

Returns

3.8%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #787 within Wigs. It carries 563 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

19.2%

Average rank

#787in Wigs

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

563per listing

Listings tracked

17

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

7Amazon's first-year sales bar

Average brand age

19 months