Skip to content

Brown Betty Teapot

Fail

Shoppers spend an estimated $40K a year here, so Brown Betty Teapot is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$40K/yr49K searches / yr
90-day growth
-24.2%search demand this quarter
Competition
55%top-5 click share · 10 brands · 22 sellers

Flapen Score

Brown Betty Teapot against its category

The dotted line is the Beauty & Personal Care average. Past it, Brown Betty Teapot is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brown Betty Teapot market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Betty Teapot 49K times last year and spent an estimated $40K. The top 5 brands take 91% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-24.2%
Conversion, latest week
2.5%
Market size, estimated
$40Ka year
Peak month
January1.7× the quietest month
Top search term
brown betty teapot24K searches a year

02 · Price

A sale here is worth $32.58.

Listings sell for $32.58 on average, from $11.95 to $94.38. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $32.58 that is $0 to $3K a year per listing.

Average price
$32.58inside the $15 to $100 sweet spot
Price range
$11.95–$94.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #763 within Hair Coloring Products. It carries 10,906 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
59%
Out of stock, average day
30.8%
Average rank
#763in Hair Coloring Products
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
10,906per listing
Listings tracked
27

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
77 months

Products

Top Brown Betty Teapot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

22

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

5%

  • Brand 139%
  • Brand 224%
  • Brand 314%
  • Brand 48%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (4 brands, 5%)

Demand

Brown Betty Teapot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Brown Betty Teapot search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brown betty teapot24K/yr
  • pubic hair dye8K/yr
  • brown betty teapot made in england9K/yr
  • pubic hair dye for women5K/yr
  • brown betty3K/yr

Reviews and returns

What reviews say buyers love and hate about Brown Betty Teapot

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Color”
20%of negative reviews mention “Color”
1.1%of orders come back
“More purple than pink”
A buyer, on “Color”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Brown Betty Teapot questions

Answered from the same tracked data.