Bronze Self Tanning Butter

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

-22.6%

Conversion, latest week

5.1%

Market size, estimated

$93Ka year

Top search term

bronze self tanning butter33K searches a year

Listings sell for $24.37 on average, from $9.91 to $36.56. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $24.37 that is $6K to $12K a year per listing.

Average price

$24.37inside the $15 to $100 sweet spot

Price range

$9.91–$36.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

1.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #301 within Sunscreens & Tanning Products. It carries 4,835 reviews at 3.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

87%

Out of stock, average day

15.4%

Average rank

#301in Sunscreens & Tanning Products

Average rating

3.10 starsAmazon United States average 4.42 stars

Average reviews

4,835per listing

Listings tracked

15

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months