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Breast Cancer Headband

Fail

Shoppers spend an estimated $17K a year here, so Breast Cancer Headband is a Fail.

Flapen Score
41
41 / 100
Ranks 8,284 of 10,978 Beauty & Personal Care niches · −7 vs the category median of 48
Market size
$17K/yr63K searches / yr
90-day growth
+19.2%search demand this quarter
Competition
61%top-5 click share · 20 brands · 25 sellers

Flapen Score

Breast Cancer Headband against its category

The dotted line is the Beauty & Personal Care average. Past it, Breast Cancer Headband is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Breast Cancer Headband market on Amazon at a glance

Shoppers on Amazon United States searched for Breast Cancer Headband 63K times last year and spent an estimated $17K. The top 5 brands take 69% of clicks. Demand peaks in Sep–Oct. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
+19.2%
Conversion, latest week
2.3%
Market size, estimated
$17Ka year
Peak month
October77.3× the quietest month
Top search term
breast cancer headband18K searches a year

02 · Price

A sale here is worth $11.79.

Listings sell for $11.79 on average, from $7.16 to $22.09. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $11.79 that is $0 to $1K a year per listing.

Average price
$11.79under the $15 to $100 sweet spot
Price range
$7.16–$22.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

65% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 36.8% of listings are out of stock. The average listing ranks #4,889 within Headbands. It carries 183 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
96%
Out of stock, average day
36.8%
Average rank
#4,889in Headbands
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
183per listing
Listings tracked
23

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Breast Cancer Headband products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

25

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

61%

Top 20: 96%

Open market

31%

  • Brand 127%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 56%
  • Brand 66%

Demand

Breast Cancer Headband search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KPrime Day '24Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 77.3×

Search terms

Top Breast Cancer Headband search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • breast cancer headband18K/yr
  • breast cancer hair accessories11K/yr
  • breast cancer headbands for women9K/yr
  • breast cancer awareness headband14K/yr
  • breast cancer awareness hair accessories11K/yr

Reviews and returns

What reviews say buyers love and hate about Breast Cancer Headband

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Size-Overall”
3.6%of orders come back
“Didnt fit”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Breast Cancer Headband questions

Answered from the same tracked data.