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Brazil Nut Body Butter

Fail

The top 5 products take 96% of clicks, so Brazil Nut Body Butter is a Fail.

Flapen Score
34
34 / 100
Ranks 10,192 of 10,978 Beauty & Personal Care niches · −14 vs the category median of 48
Market size
$31K/yr36K searches / yr
90-day growth
-1.6%search demand this quarter
Competition
96%top-5 click share · 6 brands · 62 sellers

Flapen Score

Brazil Nut Body Butter against its category

The dotted line is the Beauty & Personal Care average. Past it, Brazil Nut Body Butter is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brazil Nut Body Butter market on Amazon at a glance

Shoppers on Amazon United States searched for Brazil Nut Body Butter 36K times last year and spent an estimated $31K. The top 5 brands take 96% of clicks. Demand peaks in Aug–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-1.6%
Conversion, latest week
4.7%
Market size, estimated
$31Ka year
Peak month
August2.8× the quietest month
Top search term
brazil nut body butter18K searches a year

02 · Price

A sale here is worth $18.57.

Listings sell for $18.57 on average, from $9.23 to $40.01. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $18.57 that is $5K to $9K a year per listing.

Average price
$18.57inside the $15 to $100 sweet spot
Price range
$9.23–$40.01
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #898 within Body Butters. It carries 9,707 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#898in Body Butters
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
9,707per listing
Listings tracked
6

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Brazil Nut Body Butter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 96% of clicks. A locked shelf that new listings rarely crack.

$0$6K$13K$19K$25K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

62

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

96%

Top 20: 100%

Open market

0%

  • Trader Joe's73%
  • Palmer's6%
  • Generic6%
  • Embleaf6%
  • Sol de Janeiro5%
  • puresoak bath4%

Demand

Brazil Nut Body Butter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Brazil Nut Body Butter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • brazil nut body butter18K/yr
  • trader joes brazil nut body butter12K/yr
  • brazilian nut body butter4K/yr
  • trader joes brazil nut3K/yr

Reviews and returns

What reviews say buyers love and hate about Brazil Nut Body Butter

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Smell”
33%of negative reviews mention “Smell”
0.8%of orders come back
“Overpowering Scent”
A buyer, on “Smell”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Brazil Nut Body Butter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data