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Braun S7 Replacement Head

Maybe

Buyers convert on 19.0% of searches. But the top 5 products take 82% of clicks, so Braun S7 Replacement Head is a Maybe.

Flapen Score
50
50 / 100
Top 38% of 10,978 Beauty & Personal Care niches · +2 vs the category median of 48
Market size
$255K/yr43K searches / yr
90-day growth
-6.5%search demand this quarter
Competition
82%top-5 click share · 8 brands · 17 sellers

Flapen Score

Braun S7 Replacement Head against its category

The dotted line is the Beauty & Personal Care average. Past it, Braun S7 Replacement Head is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Braun S7 Replacement Head market on Amazon at a glance

Shoppers on Amazon United States searched for Braun S7 Replacement Head 43K times last year and spent an estimated $255K. The top 5 brands take 92% of clicks. Demand peaks in Feb–Mar–Apr–May. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 19.0% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $255K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
-6.5%
Conversion, latest week
19.0%
Market size, estimated
$255Ka year
Peak month
May11.3× the quietest month
Top search term
braun s7 replacement head32K searches a year

02 · Price

A sale here is worth $31.52.

Listings sell for $31.52 on average, from $16.76 to $51.60. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $31.52 that is $16K to $24K a year per listing.

Average price
$31.52inside the $15 to $100 sweet spot
Price range
$16.76–$51.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
$16K–$24K
Returns
3.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #154 within Men's. It carries 3,386 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.7%
Average rank
#154in Men's
Average rating
3.90 starsAmazon United States average 4.42 stars
Average reviews
3,386per listing
Listings tracked
11

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
22 months

Products

Top Braun S7 Replacement Head products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

17

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

5%

  • Brand 155%
  • Brand 222%
  • Brand 37%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Braun S7 Replacement Head search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 11.3×

Search terms

Top Braun S7 Replacement Head search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • braun s7 replacement head32K/yr
  • braun 73s replacement head5K/yr
  • braun s7 360 replacement head3K/yr
  • braun s7 replacement blades3K/yr

Reviews and returns

What reviews say buyers love and hate about Braun S7 Replacement Head

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Durability”
3.2%of orders come back
“Broke after only a few times of use”
A buyer, on “Durability”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Braun S7 Replacement Head questions

Answered from the same tracked data.