Braiding Hair

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months

4.2M

Growth, 90 days vs prior 90

+4.2%

Conversion, latest week

2.1%

Market size, estimated

$1.4Ma year

Peak month

August1.7× the quietest month

Top search term

braiding hair2.1M searches a year

Listings sell for $15.60 on average, from $7.70 to $30.82. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $15.60 that is $62K to $78K a year per listing.

Average price

$15.60inside the $15 to $100 sweet spot

Price range

$7.70–$30.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

4,000–5,000

Revenue per listing a year

$62K–$78K

Returns

2.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #166 within Hair Extensions. It carries 3,155 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#166in Hair Extensions

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

3,155per listing

Listings tracked

28

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

33 months