Braided Hair Tie

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

+8.7%

Conversion, latest week

4.5%

Market size, estimated

$27Ka year

Peak month

July1.5× the quietest month

Top search term

braided hair ties51K searches a year

Listings sell for $8.46 on average, from $3.28 to $17.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $8.46 that is $0 to $846 a year per listing.

Average price

$8.46under the $15 to $100 sweet spot

Price range

$3.28–$17.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$846

Returns

0.6%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #1,046 within Elastics & Ties. It carries 1,017 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

92%

Out of stock, average day

2.8%

Average rank

#1,046in Elastics & Ties

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

1,017per listing

Listings tracked

36

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months