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Boys Hair Styling Products

Fail

The top 5 brands take 100% of clicks, so Boys Hair Styling Products is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$1.4M/yr466K searches / yr
90-day growth
-33.0%search demand this quarter
Competition
96%top-5 click share · 3 brands · 21 sellers

Flapen Score

Boys Hair Styling Products against its category

The dotted line is the Beauty & Personal Care average. Past it, Boys Hair Styling Products is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Hair Styling Products market on Amazon at a glance

Shoppers on Amazon United States searched for Boys Hair Styling Products 466K times last year and spent an estimated $1.4M. All 3 brands take every click. Demand peaks in Jan–Aug–Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 16.1% of those searches ended in a purchase.

Shoppers searched for this 466K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.1% of those searches ended in a purchase. Searches in the last 90 days moved -33.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.4M a year.

Searches, last 12 months
466K
Growth, 90 days vs prior 90
-33.0%
Conversion, latest week
16.1%
Market size, estimated
$1.4Ma year
Peak month
December19.4× the quietest month
Top search term
tribal chimp - hair styling powder206K searches a year

02 · Price

A sale here is worth $18.54.

Listings sell for $18.54 on average, from $9.89 to $36.46. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 15,000 to 20,000 of them. At $18.54 that is $278K to $371K a year per listing.

Average price
$18.54inside the $15 to $100 sweet spot
Price range
$9.89–$36.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
80K–100K
Units per listing a year
15,000–20,000
Revenue per listing a year
$278K–$371K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10 within Root Lifting Powders. It carries 8,814 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#10in Root Lifting Powders
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
8,814per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Boys Hair Styling Products products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 186%
  • Brand 210%
  • Brand 34%
  • Open — no brand owns it (0%)

Demand

Boys Hair Styling Products search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Oct, Nov, Dec · busiest ÷ quietest = 19.4×

Search terms

Top Boys Hair Styling Products search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tribal chimp - hair styling powder206K/yr
  • boys hair styling products45K/yr
  • tribal chimp71K/yr
  • tribal chimp hair powder48K/yr
  • boys hair products13K/yr
  • hair products for boys9K/yr
  • chimp hair powder8K/yr
  • boy hair products5K/yr
  • boy hair styling products11K/yr
  • teen boy hair products5K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Hair Styling Products

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
9%of negative reviews mention “Hair Related”
0.6%of orders come back
“It also makes my hair very tangled”
A buyer, on “Hair Related”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Boys Hair Styling Products questions

Answered from the same tracked data.