Boucheron Perfume for Men
FailThe top 5 products take 100% of clicks, so Boucheron Perfume for Men is a Fail.
- Flapen Score
- 39 / 100Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 4839
- Market size
- $131K/yr36K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 30 sellers
Flapen Score
Boucheron Perfume for Men against its category
The dotted line is the Beauty & Personal Care average. Past it, Boucheron Perfume for Men is stronger. Inside it, weaker.
Market
The Boucheron Perfume for Men market on Amazon at a glance
Shoppers on Amazon United States searched for Boucheron Perfume for Men 36K times last year and spent an estimated $131K. All 3 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.
- Searches, last 12 months
- 36K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $131Ka year
- Peak month
- December7.4× the quietest month
- Top search term
- boucheron perfume for men28K searches a year
02 · Price
A sale here is worth $90.79.
Listings sell for $90.79 on average, from $39.85 to $136.44. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $90.79 that is $9K to $23K a year per listing.
- Average price
- $90.79inside the $15 to $100 sweet spot
- Price range
- $39.85–$136.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $9K–$23K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 37.5% of listings are out of stock. The average listing ranks #705 within Men's. It carries 177 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 67%
- Out of stock, average day
- 37.5%
- Average rank
- #705in Men's
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 177per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 135 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 135 months
Products
Top Boucheron Perfume for Men products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click shareTrending
estimated 90-day click momentumNewest
by launch dateCompetition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
30
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Boucheron51%
- StarSun Depot26%
- BOUCHERON23%
Demand
Boucheron Perfume for Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 7.4×
Search terms
Top Boucheron Perfume for Men search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- boucheron perfume for men28K/yr
- jaipur cologne for men5K/yr
- boucheron cologne for men3K/yr
Reviews and returns
What reviews say buyers love and hate about Boucheron Perfume for Men
We read the reviews and the return reasons for every product selling here.
“it doesn't smell how I remembered”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
4 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boucheron Perfume for Men questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data












