Is bondi sands ultra dark profitable to sell on Amazon United States?

The niche generates $155K/yr across 5 tracked products. 90-day search growth is +9.1%. Flapen's verdict: Skip it (46/100).

How competitive is the bondi sands ultra dark niche?

1 brands and 14 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in bondi sands ultra dark?

Top complaints mined from reviews: Color, Durability, Smell. The return rate is 1.4%.

When does demand for bondi sands ultra dark peak?

Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 3.0× the quietest.

What does it cost to enter the bondi sands ultra dark niche?

Listings span $24.23–$30.06; the average listing price is $26.90 (sweet spot $15–$100). The average incumbent carries 6,680 reviews — the moat a new listing must climb.

bondi sands ultra dark

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Conversion

Incredible12.4%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$26.90

avg listing price — sweet spot $15–$100

Price range

Incredible$24.23–$30.06

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.1%

90-day search growth — must beat 0% to launch

Market size

Okay$155K

$155K/yr · 47K searches

Review moat

Bad6,680

avg incumbent reviews — the moat a new listing must climb

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, bondi sands ultra dark is a $155K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Skip it — 46/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

bondi sands ultra dark market data

Units sold / yr: 5K–6K; avg 1,000–1,250/product
Revenue / yr: $135K–$161K; units × avg price
Conversion rate: 12.4%
Avg BSR: #41
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 72 months
Avg seller age: 134 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Bondi Sands100%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.1% search growth over the last 90 days.

Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 3.0×

Open Trend

Top bondi sands ultra dark search terms

bondi sands ultra dark34K/yr -7.2%8.4% conv.
bondi sands self tanning foam ultra dark9K/yr +42.9%9.7% conv.
bondi sands ultra dark self tanning foam3K/yr +229.6%8.9% conv.

All search terms

Top bondi sands ultra dark products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Bondi Sands Self Tanning Foam | Lightweight Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even Streak-Free Tan | 6.76 oz/200 mL

Bondi Sands$25.694.4★7,165 rev

Bondi Sands Ultra Express Self Tanning Foam Lightweight Fragrance Free Self-Tanner for an Even Streak-Free Tan 6.76 fl oz

Bondi Sands$25.823.9★183 rev

Bondi Sands Ultra Dark Self Tanning Foam + Application Mitt | Includes Lightweight Sunless Foam + Reusable Mitt for a Flawless Finish ($32 Value)

Bondi Sands$30.064.6★1,716 rev

Bondi Sands Dark Self Tanning Foam | Lightweight Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even Streak-Free Tan | 6.76 oz/200 mL

Bondi Sands$24.234.5★22,425 rev

Bondi Sands Aero Self Tanning Foam | Lightweight + Fast-Drying Aerosol Formula Gives Skin a Hydrated Long-Lasting Bronzed Glow | Ultra Dark 7.61 Oz/225 mL

Bondi Sands$28.694.3★1,911 rev

Newest

by launch date

Bondi Sands Ultra Express Self Tanning Foam Lightweight Fragrance Free Self-Tanner for an Even Streak-Free Tan 6.76 fl oz

Bondi Sands$25.82183 rev

1y ago

Bondi Sands Ultra Dark Self Tanning Foam + Application Mitt | Includes Lightweight Sunless Foam + Reusable Mitt for a Flawless Finish ($32 Value)

Bondi Sands$30.061,716 rev

2y ago

Bondi Sands Aero Self Tanning Foam | Lightweight + Fast-Drying Aerosol Formula Gives Skin a Hydrated Long-Lasting Bronzed Glow | Ultra Dark 7.61 Oz/225 mL

Bondi Sands$28.691,911 rev

6y ago

Bondi Sands Self Tanning Foam | Lightweight Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even Streak-Free Tan | 6.76 oz/200 mL

Bondi Sands$25.697,165 rev

9y ago

Bondi Sands Dark Self Tanning Foam | Lightweight Self-Tanner Foam Enriched with Aloe Vera and Coconut Provides an Even Streak-Free Tan | 6.76 oz/200 mL

Bondi Sands$24.2322,425 rev

11y ago

What buyers say about bondi sands ultra dark

What buyers praise and complain about, mined from review topics.

What buyers love

Color28%

“Good color”

Smell17%

“doesnt smell bad”

Quality-Overall10%

“Good quality tanner”

Ease Of Application6%

“Application? Super easy”

Ease Of Use4%

“Easy to use”

Suitability Combination Skin4%

“It also makes my skin look and feel so shiny and soft”

Value For Money3%

“Worth every penny”

Soft Feel2%

“softens the skin”

Brightness/Shine/Glow2%

“It also makes my skin look and feel so shiny and soft”

Suitability Colored Hair2%

“Tans great for special occasion”

What buyers complain about

Color32%

“Kind of turned me orange”

Durability8%

“comes off easily”

Smell6%

“Typical coconuty smell”

Value For Money5%

“a waste of money”

Allergies3%

“it was SO blotchy”

Adhesion/Stickiness3%

“Also arrived with a broken cracked cap with a piece of scotch tape barely holding it on”

Functionality-Overall3%

“Didn't work like I expected”

Ease Of Cleaning2%

“It makes you look dirty”

Quality-Overall2%

“POOR QUALITY”

Suitability Combination Skin1%

“maybe its just my skin that it doesnt work with”

Top return reasons

Color42%

Functionality-Overall12%

Advertised Vs Actual Product10%

Smell9%

Product Condition6%

Value For Money6%

Defective Material/Parts3%

Moist/Dry1%

Size-Overall1%

Adhesion/Stickiness1%

Common questions

Is bondi sands ultra dark profitable to sell on Amazon United States?: The niche generates $155K/yr across 5 tracked products. 90-day search growth is +9.1%. Flapen's verdict: Skip it (46/100).
How competitive is the bondi sands ultra dark niche?: 1 brands and 14 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in bondi sands ultra dark?: Top complaints mined from reviews: Color, Durability, Smell. The return rate is 1.4%.
When does demand for bondi sands ultra dark peak?: Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 3.0× the quietest.
What does it cost to enter the bondi sands ultra dark niche?: Listings span $24.23–$30.06; the average listing price is $26.90 (sweet spot $15–$100). The average incumbent carries 6,680 reviews — the moat a new listing must climb.