Boho Hair

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

+13.4%

Conversion, latest week

0.6%

Market size, estimated

$12Ka year

Peak month

July3.1× the quietest month

Top search term

boho box braids crochet human hair11K searches a year

Listings sell for $38.40 on average, from $8.28 to $190.08. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $38.40 that is $0 to $4K a year per listing.

Average price

$38.40inside the $15 to $100 sweet spot

Price range

$8.28–$190.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #979 within Hair Extensions. It carries 1,415 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

5.0%

Average rank

#979in Hair Extensions

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

1,415per listing

Listings tracked

44

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months