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Boggs N Ends Bag

Fail

Buyers convert on only 1.1% of searches, so Boggs N Ends Bag is a Fail.

Flapen Score
35
35 / 100
Ranks 10,006 of 10,978 Beauty & Personal Care niches · −13 vs the category median of 48
Market size
$117K/yr323K searches / yr
90-day growth
+1.0%search demand this quarter
Competition
68%top-5 click share · 8 brands · 21 sellers

Flapen Score

Boggs N Ends Bag against its category

The dotted line is the Beauty & Personal Care average. Past it, Boggs N Ends Bag is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boggs N Ends Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Boggs N Ends Bag 323K times last year and spent an estimated $117K. The top 5 brands take 93% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 323K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months
323K
Growth, 90 days vs prior 90
+1.0%
Conversion, latest week
1.1%
Market size, estimated
$117Ka year
Top search term
boggs n ends bag22K searches a year

02 · Price

A sale here is worth $31.55.

Listings sell for $31.55 on average, from $9.63 to $64.40. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $31.55 that is $0 to $3K a year per listing.

Average price
$31.55inside the $15 to $100 sweet spot
Price range
$9.63–$64.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #1,412 within Bags & Cases. It carries 479 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
94%
Out of stock, average day
10.3%
Average rank
#1,412in Bags & Cases
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
479per listing
Listings tracked
18

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
27 months

Products

Top Boggs N Ends Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

21

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

3%

  • Brand 168%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (2 brands, 3%)

Search terms

Top Boggs N Ends Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boggs n ends bag22K/yr
  • bogg makeup bag42K/yr
  • bogg cosmetic bag43K/yr
  • bogg organizer pouch41K/yr
  • bogg makeup cosmetic bag42K/yr
  • bogg bag makeup bag25K/yr
  • boggs and ends bag10K/yr
  • bogg n ends bag5K/yr
  • bogg bag cosmetic bag14K/yr
  • bogg toiletry bag7K/yr

Reviews and returns

What reviews say buyers love and hate about Boggs N Ends Bag

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Color”
23%of negative reviews mention “Value For Money”
3.4%of orders come back
“Nice bag just over priced your paying for the name”
A buyer, on “Value For Money”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Boggs N Ends Bag questions

Answered from the same tracked data.