Body Oil

Shoppers searched for this 8.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.9M a year.

Searches, last 12 months

8.2M

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

5.0%

Market size, estimated

$6.9Ma year

Peak month

May1.5× the quietest month

Top search term

body oil4.7M searches a year

Listings sell for $16.89 on average, from $4.60 to $51.76. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 8,000 to 10,000 of them. At $16.89 that is $135K to $169K a year per listing.

Average price

$16.89inside the $15 to $100 sweet spot

Price range

$4.60–$51.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

8,000–10,000

Revenue per listing a year

$135K–$169K

Returns

0.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #45 within Oils. It carries 19,586 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#45in Oils

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

19,586per listing

Listings tracked

51

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

62 months