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Body Glitter

Pass

Body Glitter scores 70 out of 100, a Pass. Shoppers spend an estimated $1.8M a year here, search demand grew +40.2% this quarter, and an estimated 1.1% of orders come back.

Flapen Score
70
70 / 100
Top 1% of 10,978 Beauty & Personal Care niches · +22 vs the category median of 48
Market size
$1.8M/yr4.4M searches / yr
90-day growth
+40.2%search demand this quarter
Competition
32%top-5 click share · 45 brands · 73 sellers

Flapen Score

Body Glitter against its category

The dotted line is the Beauty & Personal Care average. Past it, Body Glitter is stronger. Inside it, weaker.

70Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Body Glitter market on Amazon at a glance

Shoppers on Amazon United States searched for Body Glitter 4.4M times last year and spent an estimated $1.8M. The top 5 brands take 37% of clicks. Demand peaks in Oct. Flapen scores it 70 out of 100, a Pass.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.

Searches, last 12 months
4.4M
Growth, 90 days vs prior 90
+40.2%
Conversion, latest week
4.6%
Market size, estimated
$1.8Ma year
Peak month
October2.5× the quietest month
Top search term
body glitter1.0M searches a year

02 · Price

A sale here is worth $9.00.

Listings sell for $9.00 on average, from $6.43 to $17.26. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 3,000 to 4,000 of them. At $9.00 that is $27K to $36K a year per listing.

Average price
$9.00under the $15 to $100 sweet spot
Price range
$6.43–$17.26
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
3,000–4,000
Revenue per listing a year
$27K–$36K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Body. It carries 1,560 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#52in Body
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
1,560per listing
Listings tracked
60

04 · Newcomers

8 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
8Amazon's first-year sales bar
Average brand age
37 months

Products

Top Body Glitter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

45 rising

Sellers

73

Top-5 brand share

37%

Top 20: 82%

Top-5 click share

32%

Top 20: 68%

Open market

57%

  • Brand 19%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Body Glitter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.5×

Search terms

Top Body Glitter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • body glitter1.0M/yr
  • hair glitter709K/yr
  • face glitter488K/yr
  • glitter spray530K/yr
  • body glitter spray348K/yr
  • glitter hairspray199K/yr
  • hair glitter spray170K/yr
  • glitter makeup177K/yr
  • glitter hair gel86K/yr
  • glitter body spray103K/yr

Reviews and returns

What reviews say buyers love and hate about Body Glitter

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
8%of negative reviews mention “Size-Overall”
1.1%of orders come back
“The container is small”
A buyer, on “Size-Overall”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Body Glitter questions

Answered from the same tracked data.