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Body Bronzer

Maybe

An estimated 1.2% of orders come back. But the average product has 10,747 reviews to catch up to, so Body Bronzer is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 48
Market size
$164K/yr246K searches / yr
90-day growth
+70.0%search demand this quarter
Competition
48%top-5 click share · 20 brands · 104 sellers

Flapen Score

Body Bronzer against its category

The dotted line is the Beauty & Personal Care average. Past it, Body Bronzer is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Body Bronzer market on Amazon at a glance

Shoppers on Amazon United States searched for Body Bronzer 246K times last year and spent an estimated $164K. The top 5 brands take 65% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +70.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
+70.0%
Conversion, latest week
3.7%
Market size, estimated
$164Ka year
Peak month
June3.1× the quietest month
Top search term
body bronzer79K searches a year

02 · Price

A sale here is worth $18.08.

Listings sell for $18.08 on average, from $7.02 to $71.51. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $18.08 that is $5K to $9K a year per listing.

Average price
$18.08inside the $15 to $100 sweet spot
Price range
$7.02–$71.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$5K–$9K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #79 within Face. It carries 10,747 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#79in Face
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
10,747per listing
Listings tracked
32

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
55 months

Products

Top Body Bronzer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

104

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

48%

Top 20: 86%

Open market

31%

  • Brand 118%
  • Brand 217%
  • Brand 310%
  • Brand 410%
  • Brand 510%
  • Brand 64%

Demand

Body Bronzer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.1×

Search terms

Top Body Bronzer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • body bronzer79K/yr
  • body bronzer for women35K/yr
  • body bronzers14K/yr
  • bronceador para el cuerpo20K/yr
  • bronzing oil9K/yr
  • leg bronzer8K/yr
  • bronzer for body7K/yr
  • body bronzer shimmer12K/yr
  • bronzer body7K/yr
  • body tint6K/yr

Reviews and returns

What reviews say buyers love and hate about Body Bronzer

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Brightness/Shine/Glow”
10%of negative reviews mention “Color”
1.2%of orders come back
“Horrible color”
A buyer, on “Color”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Body Bronzer questions

Answered from the same tracked data.