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Bobby Pins Brown

Fail

Prices span $2.21–$11.47, mostly outside the sweet spot, so Bobby Pins Brown is a Fail.

Flapen Score
40
40 / 100
Ranks 8,668 of 10,978 Beauty & Personal Care niches · −8 vs the category median of 48
Market size
$154K/yr137K searches / yr
90-day growth
+30.3%search demand this quarter
Competition
87%top-5 click share · 7 brands · 16 sellers

Flapen Score

Bobby Pins Brown against its category

The dotted line is the Beauty & Personal Care average. Past it, Bobby Pins Brown is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bobby Pins Brown market on Amazon at a glance

Shoppers on Amazon United States searched for Bobby Pins Brown 137K times last year and spent an estimated $154K. The top 5 brands take 96% of clicks. Demand peaks in Sep–Oct. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 20.3% of those searches ended in a purchase.

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.3% of those searches ended in a purchase. Searches in the last 90 days moved +30.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months
137K
Growth, 90 days vs prior 90
+30.3%
Conversion, latest week
20.3%
Market size, estimated
$154Ka year
Peak month
September2.1× the quietest month
Top search term
bobby pins brown61K searches a year

02 · Price

A sale here is worth $5.52.

Listings sell for $5.52 on average, from $2.21 to $11.47. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $5.52 that is $11K to $14K a year per listing.

Average price
$5.52under the $15 to $100 sweet spot
Price range
$2.21–$11.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$11K–$14K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #33 within Hair Pins. It carries 5,673 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#33in Hair Pins
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
5,673per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Bobby Pins Brown products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

16

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

2%

  • Brand 134%
  • Brand 230%
  • Brand 318%
  • Brand 411%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Bobby Pins Brown search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 2.1×

Search terms

Top Bobby Pins Brown search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bobby pins brown61K/yr
  • brown bobby pins42K/yr
  • brown bobby pins for women9K/yr
  • dark brown bobby pins6K/yr
  • light brown bobby pins5K/yr
  • bobby pins brown hair4K/yr
  • bobby pins red hair3K/yr
  • bobby pins dark brown3K/yr
  • brown bobby pins for hair5K/yr

Reviews and returns

What reviews say buyers love and hate about Bobby Pins Brown

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Quality-Overall”
0.6%of orders come back
“Poor quality fake”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Bobby Pins Brown questions

Answered from the same tracked data.