Blue Light Sunscreen
FailShoppers spend an estimated $27K a year here, so Blue Light Sunscreen is a Fail.
- Flapen Score
- 49 / 100Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 4849
- Market size
- $27K/yr39K searches / yr
- 90-day growth
- +121.5%search demand this quarter
- Competition
- 68%top-5 click share · 9 brands · 263 sellers
Flapen Score
Blue Light Sunscreen against its category
The dotted line is the Beauty & Personal Care average. Past it, Blue Light Sunscreen is stronger. Inside it, weaker.
Market
The Blue Light Sunscreen market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Light Sunscreen 39K times last year and spent an estimated $27K. The top 5 brands take 89% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 5.5% of those searches ended in a purchase.
Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +121.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 39K
- Growth, 90 days vs prior 90
- +121.5%
- Conversion, latest week
- 5.5%
- Market size, estimated
- $27Ka year
- Peak month
- June4.8× the quietest month
- Top search term
- equate sunscreen17K searches a year
02 · Price
A sale here is worth $12.70.
Listings sell for $12.70 on average, from $5.21 to $31.07. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $12.70 that is $1K to $3K a year per listing.
- Average price
- $12.70under the $15 to $100 sweet spot
- Price range
- $5.21–$31.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #482 within Sunscreens & Tanning Products. It carries 8,606 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 79%
- Out of stock, average day
- 2.9%
- Average rank
- #482in Sunscreens & Tanning Products
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 8,606per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Blue Light Sunscreen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazon Basics Sport Sunscreen Lotion SPF 50 Water Resistant (80min) Formulated without Octinoxate & Oxybenzone Broad Spectrum UVA/UVB Protection 8 Fluid Ounce
- Price
- $6.48
- Rating
- 4.4/5
- Reviews
- 6,451
- Age
- 6y ago

Sport Broad Spectrum Sunscreen Value Size SPF 50 32 Fl Oz Octinoxate Oxybenzone And Paraben-Free Formula 32 Fl Oz Value Sized Bottle With Pump Sport Broad
- Price
- $22.25
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 12mo ago

Equate Ultra Protection Sunscreen SPF 50 16oz Compare to Coppertone SPF 50 Lotion
- Price
- $18.06
- Rating
- 4.3/5
- Reviews
- 173
- Age
- 13y ago

Amazon Basics Sport Sunscreen Lotion SPF 30 Water Resistant (80min) Formulated without Octinoxate & Oxybenzone Broad Spectrum UVA/UVB Protection 8 Fluid Ounce
- Price
- $5.61
- Rating
- 4.5/5
- Reviews
- 3,384
- Age
- 7y ago

Equate Broad Spectrum SPF 50 Continuous Spray Sport Sunscreen 6oz Compare to Coppertone Sport
- Price
- $10.83
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 13y ago
Trending
estimated 90-day click momentum
Equate Beauty Ultra Light Sunscreen Lotion SPF 100 Broad Spectrum Oil-Free Water Resistant Paraben Free 6 fl oz
- Price
- $6.46
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Equate SPF 50 Broad Spectrum Sunscreen Lotion for All Skin Tones Ultra Light Dries Clear Water-Resistant Paraben Free 8 fl oz
- Price
- $13.05
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Equate Sunscreen Lotion SPF 50 Water-Resistant Unscented Paraben-Free with Homosalate Pack of 2
- Price
- $20.84
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Amazon Essentials Sport Sunscreen Spray SPF 30 Broad Spectrum Water Resistant 5.5 Oz 1-Pack
- Price
- $5.21
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Equate Broad Spectrum SPF 50 Continuous Spray Sport Sunscreen 6oz Compare to Coppertone Sport
- Price
- $10.83
- Rating
- 4.5/5
- Reviews
- 20
- Age
- 13y ago
Newest
by launch date
Amazon Essentials Sport Sunscreen Spray SPF 30 Broad Spectrum Water Resistant 5.5 Oz 1-Pack
- Price
- $5.21
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Equate Sunscreen Lotion SPF 50 Water-Resistant Unscented Paraben-Free with Homosalate Pack of 2
- Price
- $20.84
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Equate Beauty Ultra Light Sunscreen Lotion SPF 100 Broad Spectrum Oil-Free Water Resistant Paraben Free 6 fl oz
- Price
- $6.46
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Equate SPF 50 Broad Spectrum Sunscreen Lotion for All Skin Tones Ultra Light Dries Clear Water-Resistant Paraben Free 8 fl oz
- Price
- $13.05
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Sport Broad Spectrum Sunscreen Value Size SPF 50 32 Fl Oz Octinoxate Oxybenzone And Paraben-Free Formula 32 Fl Oz Value Sized Bottle With Pump Sport Broad
- Price
- $22.25
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 12mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
263
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
68%
Top 20: 100%
Open market
7%
- Amazon Brand - Solimo35%
- Equate20%
- FYNORI19%
- Banana Boat10%
- Generic5%
- Amazon Basics4%
- Open — no brand owns it (3 brands, 7%)
Demand
Blue Light Sunscreen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.8×
Search terms
Top Blue Light Sunscreen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- equate sunscreen17K/yr
- sunscreen amazon basics8K/yr
- equate sunscreen spf 509K/yr
- solimo sunscreen5K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Light Sunscreen
We read the reviews and the return reasons for every product selling here.
“Irritated my skin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
23 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Light Sunscreen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









