Blue Eyeshadow

Shoppers searched for this 560K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $265K a year.

Searches, last 12 months

560K

Growth, 90 days vs prior 90

+12.4%

Conversion, latest week

5.4%

Market size, estimated

$265Ka year

Peak month

October3.0× the quietest month

Top search term

blue eyeshadow275K searches a year

Listings sell for $8.76 on average, from $1.96 to $24.67. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $8.76 that is $4K to $7K a year per listing.

Average price

$8.76under the $15 to $100 sweet spot

Price range

$1.96–$24.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$4K–$7K

Returns

1.8%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #146 within Eyes. It carries 7,776 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

98%

Out of stock, average day

6.5%

Average rank

#146in Eyes

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

7,776per listing

Listings tracked

57

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months