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Blue Egyptian Plant for Skin

Fail

The top 5 brands take 97% of clicks, so Blue Egyptian Plant for Skin is a Fail.

Flapen Score
38
38 / 100
Ranks 9,296 of 10,978 Beauty & Personal Care niches · −10 vs the category median of 48
Market size
$125K/yr95K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
68%top-5 click share · 7 brands · 110 sellers

Flapen Score

Blue Egyptian Plant for Skin against its category

The dotted line is the Beauty & Personal Care average. Past it, Blue Egyptian Plant for Skin is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Egyptian Plant for Skin market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Egyptian Plant for Skin 95K times last year and spent an estimated $125K. The top 5 brands take 97% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $125K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
2.4%
Market size, estimated
$125Ka year
Peak month
July2.9× the quietest month
Top search term
care free curl28K searches a year

02 · Price

A sale here is worth $54.98.

Listings sell for $54.98 on average, from $5.77 to $193.57. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $54.98 that is $5K to $14K a year per listing.

Average price
$54.98inside the $15 to $100 sweet spot
Price range
$5.77–$193.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$5K–$14K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

41% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #2,005 within Creams & Lotions. It carries 3,108 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
53%
Out of stock, average day
4.5%
Average rank
#2,005in Creams & Lotions
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
3,108per listing
Listings tracked
17

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
85 months

Products

Top Blue Egyptian Plant for Skin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

110

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

2%

  • Brand 153%
  • Brand 230%
  • Brand 37%
  • Brand 44%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Blue Egyptian Plant for Skin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×

Search terms

Top Blue Egyptian Plant for Skin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • care free curl28K/yr
  • carefree curl activator20K/yr
  • carefree curl gold instant activator4K/yr
  • carefree curl products7K/yr
  • care free curl activator moisturizer5K/yr
  • care free curl gold instant curl activator7K/yr
  • carefree hair products5K/yr
  • carefree curl4K/yr
  • carefree curl moisturizer4K/yr
  • care free curl activator4K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Egyptian Plant for Skin

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Moist/Dry”
23%of negative reviews mention “Value For Money”
0.6%of orders come back
“Too expensive”
A buyer, on “Value For Money”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blue Egyptian Plant for Skin questions

Answered from the same tracked data.