Blue Bow

Shoppers searched for this 659K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $259K a year.

Searches, last 12 months

659K

Growth, 90 days vs prior 90

+4.2%

Conversion, latest week

4.6%

Market size, estimated

$259Ka year

Peak month

October3.5× the quietest month

Top search term

blue bow141K searches a year

Listings sell for $8.56 on average, from $4.16 to $19.80. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $8.56 that is $2K to $4K a year per listing.

Average price

$8.56under the $15 to $100 sweet spot

Price range

$4.16–$19.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

250–500

Revenue per listing a year

$2K–$4K

Returns

3.7%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #921 within Clips & Barrettes. It carries 749 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

99%

Out of stock, average day

2.8%

Average rank

#921in Clips & Barrettes

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

749per listing

Listings tracked

103

27 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

27

Successful launches

2Amazon's first-year sales bar

Average brand age

27 months