Blowout Tool
FailThe top 5 brands take 95% of clicks, so Blowout Tool is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $454K/yr278K searches / yr
- 90-day growth
- -14.3%search demand this quarter
- Competition
- 63%top-5 click share · 8 brands · 62 sellers
Flapen Score
Blowout Tool against its category
The dotted line is the Beauty & Personal Care average. Past it, Blowout Tool is stronger. Inside it, weaker.
Market
The Blowout Tool market on Amazon at a glance
Shoppers on Amazon United States searched for Blowout Tool 278K times last year and spent an estimated $454K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 278K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $454K a year.
- Searches, last 12 months
- 278K
- Growth, 90 days vs prior 90
- -14.3%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $454Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- hot tools blow dryer brush127K searches a year
02 · Price
A sale here is worth $47.53.
Listings sell for $47.53 on average, from $28.52 to $109.61. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $47.53 that is $12K to $24K a year per listing.
- Average price
- $47.53inside the $15 to $100 sweet spot
- Price range
- $28.52–$109.61
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $12K–$24K
- Returns
- 4.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #110 within Hot-Air Brushes. It carries 26,868 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #110in Hot-Air Brushes
- Average rating
- 4.31 starsAmazon United States average 4.42 stars
- Average reviews
- 26,868per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Blowout Tool products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
62
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
3%
- Brand 166%
- Brand 212%
- Brand 38%
- Brand 45%
- Brand 54%
- Brand 62%
- Open — no brand owns it (2 brands, 3%)
Demand
Blowout Tool search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Blowout Tool search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hot tools blow dryer brush127K/yr
- blowout tool28K/yr
- hair blowout tool22K/yr
- blow out tool18K/yr
- blowout tools12K/yr
- hair blow out tool12K/yr
- hot tools hair dryer brush9K/yr
- hot tools hot air brush6K/yr
- blowout hair tool12K/yr
- hot tools brush7K/yr
Reviews and returns
What reviews say buyers love and hate about Blowout Tool
We read the reviews and the return reasons for every product selling here.
“Broke within a month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blowout Tool questions
Answered from the same tracked data.









