Blowout Hair Products
FailThe average product has 18,099 reviews to catch up to, so Blowout Hair Products is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $172K/yr159K searches / yr
- 90-day growth
- +0.3%search demand this quarter
- Competition
- 65%top-5 click share · 12 brands · 25 sellers
Flapen Score
Blowout Hair Products against its category
The dotted line is the Beauty & Personal Care average. Past it, Blowout Hair Products is stronger. Inside it, weaker.
Market
The Blowout Hair Products market on Amazon at a glance
Shoppers on Amazon United States searched for Blowout Hair Products 159K times last year and spent an estimated $172K. The top 5 brands take 82% of clicks. Demand peaks in Oct. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 5.7% of those searches ended in a purchase.
Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $172K a year.
- Searches, last 12 months
- 159K
- Growth, 90 days vs prior 90
- +0.3%
- Conversion, latest week
- 5.7%
- Market size, estimated
- $172Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- blowout spray101K searches a year
02 · Price
A sale here is worth $19.13.
Listings sell for $19.13 on average, from $7.74 to $37.53. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $19.13 that is $5K to $10K a year per listing.
- Average price
- $19.13inside the $15 to $100 sweet spot
- Price range
- $7.74–$37.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #58 within Hair Sprays. It carries 18,099 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #58in Hair Sprays
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 18,099per listing
- Listings tracked
- 18
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 99 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 99 months
Products
Top Blowout Hair Products products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Marc Anthony Anti-Frizz Shield Ultimate Blowout Spray - 6.7 Oz (Pack of 1)
- Price
- $9.86
- Rating
- 4.5/5
- Reviews
- 5,631
- Age
- 1y ago

amika brooklyn bombshell Blowout Volume Spray 2 Fl oz (Pack of 1)
- Price
- $13.76
- Rating
- 4.4/5
- Reviews
- 3,068
- Age
- 7y ago

Redken Quick Blowout Spray - Smooths & Adds Hair Shine Lightweight Blowdry Heat Protectant and Hair Detanlger Spray Anti-Frizz
- Price
- $27.11
- Rating
- 4.5/5
- Reviews
- 3,823
- Age
- 4y ago

OGX Protecting + Silk Blowout Quick Drying Thermal Protection Spray Heat Protectant Spray Shields Hair up to 450F For Soft Shiny Hair and Big Beautiful Blowouts Light Hold 6 fl. oz
- Price
- $8.08
- Rating
- 4.3/5
- Reviews
- 14,237
- Age
- 8y ago

brooklyn bombshell blowout spray 200ml | amika
- Price
- $29.81
- Rating
- 4.4/5
- Reviews
- 3,068
- Age
- 8y ago
Trending
estimated 90-day click momentum
Garnier Fructis Diamond Sleek Hair Shine Spray Up to 100-Hour Frizz Control Heat Protectant up to 450F with Vegan Keratin Smoothing Complex and Argan Oil for Frizzy Dry Dull Hair 4.6 Fl Oz
- Price
- $7.74
- Rating
- 4.4/5
- Reviews
- 998
- Age
- 6mo ago

COLOR WOW Extra Strength Dream Coat Ultra-Moisturizing Anti-Humidity Treatment with Heat Protectant for Glassy Frizz-Prone Hair
- Price
- $27.54
- Rating
- 4.4/5
- Reviews
- 9,895
- Age
- 3y ago

Marc Anthony Strictly Curls Ultimate Blowout Hair Spray for Curly & Coily Hair - Lightweight Anti-Frizz Heat Protectant Blowout Spray Smooths Hair & Adds Natural Shine
- Price
- $10.40
- Rating
- 4.4/5
- Reviews
- 496
- Age
- 7mo ago

Kenra Professional Platinum Blow-Dry Spray | Time-Saving Heat Protectant | Detangles Smooths and Softens | Eliminates Frizz & Resists Humidity | Medium To Coarse Hair | 6.8 fl. oz
- Price
- $37.53
- Rating
- 4.7/5
- Reviews
- 23,255
- Age
- 14y ago

Marc Anthony Anti-Frizz Shield Ultimate Blowout Spray - 6.7 Oz (Pack of 1)
- Price
- $9.86
- Rating
- 4.5/5
- Reviews
- 5,631
- Age
- 1y ago
Newest
by launch date
Garnier Fructis Diamond Sleek Hair Shine Spray Up to 100-Hour Frizz Control Heat Protectant up to 450F with Vegan Keratin Smoothing Complex and Argan Oil for Frizzy Dry Dull Hair 4.6 Fl Oz
- Price
- $7.74
- Rating
- 4.4/5
- Reviews
- 998
- Age
- 6mo ago

Marc Anthony Strictly Curls Ultimate Blowout Hair Spray for Curly & Coily Hair - Lightweight Anti-Frizz Heat Protectant Blowout Spray Smooths Hair & Adds Natural Shine
- Price
- $10.40
- Rating
- 4.4/5
- Reviews
- 496
- Age
- 7mo ago

Joico Dream Blowout Glass 72-Hour Frizz Fighter | Humidity Control | Glass-Like Shine | Hydrate & Smooth | For Most Hair Types | 2 Fl Oz
- Price
- $11.59
- Rating
- 4.5/5
- Reviews
- 472
- Age
- 9mo ago

Marc Anthony Anti-Frizz Shield Ultimate Blowout Spray - 6.7 Oz (Pack of 1)
- Price
- $9.86
- Rating
- 4.5/5
- Reviews
- 5,631
- Age
- 1y ago

John Frieda Frizz Ease Smooth Operator Blowout Spray Pre-Styling Heat Protection & Anti-Humidity Spray 6.77 fl oz
- Price
- $10.47
- Rating
- 4.3/5
- Reviews
- 470
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
25
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
65%
Top 20: 100%
Open market
11%
- Marc Anthony31%
- Amika20%
- COLOR WOW12%
- Redken11%
- Kenra9%
- OGX7%
- Open — no brand owns it (6 brands, 11%)
Demand
Blowout Hair Products search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.8×
Search terms
Top Blowout Hair Products search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blowout spray101K/yr
- blow out spray47K/yr
- blow dry serum5K/yr
- best blowout products3K/yr
- blow out spray for hair3K/yr
Reviews and returns
What reviews say buyers love and hate about Blowout Hair Products
We read the reviews and the return reasons for every product selling here.
“Very strong scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blowout Hair Products questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









