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37

blowdry brush round

Skip it

Soft demand (-38.6% this quarter) — this niche doesn't clear our bar today.

Market size 31Growth 6Conversion 45Competition 33Returns 73Price range 62Avg price 83Brand share 19Review moat 39Quality gap 33

Avg price

Great$18.19

avg listing price — sweet spot $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Price range

Good$5.69–$29.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,622

avg incumbent reviews — the moat a new listing must climb

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$143K

$143K/yr · 216K searches

Brand share

Bad92%

top-5 brand share — brand-locked demand

Growth

Bad-38.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, blowdry brush round is a $143K/yr Amazon United States market (216K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

blowdry brush round market data

Units sold / yr
10K–13K
avg 1,000–1,250/product
Revenue / yr
$182K–$227K
units × avg price
Conversion rate
3.6%
Avg BSR
#223
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
4.6%
Avg brand age
34 months
Avg seller age
157 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

12

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

5%

  • Bounce Curl70%
  • Auhrjomra12%
  • HEZ5%
  • Candy Brush3%
  • SMARTBEST2%
  • TULOBI2%
  • Open — no brand owns it (3 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -38.6% search growth over the last 90 days.
8K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Top blowdry brush round search terms

  • bounce curl volume brush86K/yr
  • bounce curl brush volume17K/yr
  • volume curl brush16K/yr
  • bounce curl volume edgelift brush13K/yr
  • curl volume brush12K/yr
  • volume brush for curly hair14K/yr
  • volume edgelift brush12K/yr
  • volume bounce curl brush8K/yr
  • curl brush volume6K/yr
  • curly hair brush volume6K/yr
All search terms

Top blowdry brush round products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$14K20%$29K30%$43K40%$57K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about blowdry brush round

What buyers praise and complain about, mined from review topics.

What buyers love

Suitability Curly Hair22%

“Great for curly hair”

Brush Quality17%

“Cute brush”

Hair Styling16%

“Perfect curls”

Quality-Overall7%

“Good quality”

Value For Money4%

“Not too expensive”

Ease Of Use4%

“Easy to use”

Hair Growth3%

“It helps my daughters help so much as she has really fine hair”

Durability3%

“No breakage”

Advertised Vs Actual Product2%

“As described”

Soft Feel2%

“super soft”

What buyers complain about

Hair Related11%

“This made my hair so much worse”

Suitability Curly Hair9%

“Did not work at all on fine curly hair”

Durability6%

“Wont last”

Value For Money6%

“Waste of money”

Functionality-Overall6%

“this brush didn't work for me”

Suitability Short Hair5%

“Doesn't work in my hair”

Quality-Overall5%

“What happened to quality control”

Ease Of Cleaning3%

“takes a while to clean”

Ease Of Use3%

“found the brush was hard to use”

Suitability Wavy Hair2%

“Not for wavy hair”

Top return reasons

Suitability Short Hair20%
Functionality-Overall20%
Advertised Vs Actual Product11%
Size-Overall5%
Suitability Curly Hair4%
Value For Money4%
Damage/Burn Hair4%
Suitability Straight Hair3%
Brush Quality3%
Quality-Overall3%

Common questions

Is blowdry brush round profitable to sell on Amazon United States?
The niche generates $143K/yr across 17 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -38.6%. Flapen's verdict: Skip it (37/100).
How competitive is the blowdry brush round niche?
9 brands and 12 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in blowdry brush round?
Top complaints mined from reviews: Hair Related, Suitability Curly Hair, Durability. The return rate is 2.1%.
When does demand for blowdry brush round peak?
Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the blowdry brush round niche?
Listings span $5.69–$29.92; the average listing price is $18.19 (sweet spot $15–$100). The average incumbent carries 2,622 reviews — the moat a new listing must climb.