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Blonde Hair Ties

Fail

Prices span $3.55–$8.64, mostly outside the sweet spot, so Blonde Hair Ties is a Fail.

Flapen Score
39
39 / 100
Ranks 8,990 of 10,978 Beauty & Personal Care niches · −9 vs the category median of 48
Market size
$183K/yr141K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
80%top-5 click share · 7 brands · 21 sellers

Flapen Score

Blonde Hair Ties against its category

The dotted line is the Beauty & Personal Care average. Past it, Blonde Hair Ties is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blonde Hair Ties market on Amazon at a glance

Shoppers on Amazon United States searched for Blonde Hair Ties 141K times last year and spent an estimated $183K. The top 5 brands take 94% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 19.3% of those searches ended in a purchase.

Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $183K a year.

Searches, last 12 months
141K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
19.3%
Market size, estimated
$183Ka year
Peak month
August1.3× the quietest month
Top search term
blonde hair ties78K searches a year

02 · Price

A sale here is worth $6.76.

Listings sell for $6.76 on average, from $3.55 to $8.64. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $6.76 that is $10K to $14K a year per listing.

Average price
$6.76under the $15 to $100 sweet spot
Price range
$3.55–$8.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
$10K–$14K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #72 within Elastics & Ties. It carries 8,061 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#72in Elastics & Ties
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
8,061per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Blonde Hair Ties products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

21

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

3%

  • Brand 148%
  • Brand 224%
  • Brand 310%
  • Brand 48%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Blonde Hair Ties search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Blonde Hair Ties search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blonde hair ties78K/yr
  • hair ties blonde18K/yr
  • tan hair ties6K/yr
  • blonde ponytail holders6K/yr
  • blond hair ties5K/yr
  • blonde hair elastics4K/yr
  • blonde hair ties no damage5K/yr
  • blonde rubber bands for hair4K/yr
  • nude hair ties3K/yr
  • blonde hair tie3K/yr

Reviews and returns

What reviews say buyers love and hate about Blonde Hair Ties

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Stretchability/Expandability/Elasticity”
21%of negative reviews mention “Stretchability/Expandability/Elasticity”
0.5%of orders come back
“Doesnt stretch at all”
A buyer, on “Stretchability/Expandability/Elasticity”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Blonde Hair Ties questions

Answered from the same tracked data.