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Blonde Braiding Hair

Maybe

The top 5 products take only 36% of clicks. But shoppers spend an estimated $86K a year here, so Blonde Braiding Hair is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$86K/yr263K searches / yr
90-day growth
+39.4%search demand this quarter
Competition
36%top-5 click share · 34 brands · 52 sellers

Flapen Score

Blonde Braiding Hair against its category

The dotted line is the Beauty & Personal Care average. Past it, Blonde Braiding Hair is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blonde Braiding Hair market on Amazon at a glance

Shoppers on Amazon United States searched for Blonde Braiding Hair 263K times last year and spent an estimated $86K. The top 5 brands take 61% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 263K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +39.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.

Searches, last 12 months
263K
Growth, 90 days vs prior 90
+39.4%
Conversion, latest week
2.3%
Market size, estimated
$86Ka year
Peak month
August2.1× the quietest month
Top search term
blonde braiding hair83K searches a year

02 · Price

A sale here is worth $14.60.

Listings sell for $14.60 on average, from $5.82 to $38.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $14.60 that is $1K to $4K a year per listing.

Average price
$14.60under the $15 to $100 sweet spot
Price range
$5.82–$38.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #636 within Hair Extensions. It carries 1,691 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#636in Hair Extensions
Average rating
4.28 starsAmazon United States average 4.42 stars
Average reviews
1,691per listing
Listings tracked
53

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
26 months

Products

Top Blonde Braiding Hair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

34 rising

Sellers

52

Top-5 brand share

61%

Top 20: 92%

Top-5 click share

36%

Top 20: 76%

Open market

34%

  • Brand 123%
  • Brand 216%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Blonde Braiding Hair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.1×

Search terms

Top Blonde Braiding Hair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blonde braiding hair83K/yr
  • honey blonde braiding hair44K/yr
  • 613 braiding hair30K/yr
  • 27 braiding hair19K/yr
  • blonde braiding hair pre stretched15K/yr
  • braiding hair blonde14K/yr
  • blond braiding hair12K/yr
  • blonde braids7K/yr
  • 27 braiding hair pre stretched8K/yr
  • 613 braiding hair pre stretched7K/yr

Reviews and returns

What reviews say buyers love and hate about Blonde Braiding Hair

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Color”
14%of negative reviews mention “Hair Related”
2.3%of orders come back
“This hair is really bad”
A buyer, on “Hair Related”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Blonde Braiding Hair questions

Answered from the same tracked data.