Bling
MaybeShoppers spend an estimated $16.2M a year here. But the products selling today already average 4.7★, so Bling is a Maybe.
- Flapen Score
- 57 / 100Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 4857
- Market size
- $16.2M/yr18.1M searches / yr
- 90-day growth
- -13.0%search demand this quarter
- Competition
- 56%top-5 click share · 17 brands · 24 sellers
Flapen Score
Bling against its category
The dotted line is the Beauty & Personal Care average. Past it, Bling is stronger. Inside it, weaker.
Market
The Bling market on Amazon at a glance
Shoppers on Amazon United States searched for Bling 18.1M times last year and spent an estimated $16.2M. The top 5 brands take 77% of clicks. Demand peaks in Feb–Mar–Apr–May–Jun. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 5.6% of those searches ended in a purchase.
Shoppers searched for this 18.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16.2M a year.
- Searches, last 12 months
- 18.1M
- Growth, 90 days vs prior 90
- -13.0%
- Conversion, latest week
- 5.6%
- Market size, estimated
- $16.2Ma year
- Peak month
- February38.0× the quietest month
- Top search term
- bedazzling kit9.9M searches a year
02 · Price
A sale here is worth $16.02.
Listings sell for $16.02 on average, from $6.15 to $27.10. Amazon reports units sold in ranges, and this niche reaches the top one: 800K units or more a year. The average listing sells 30,000 to 40,000 of them. At $16.02 that is $481K to $641K a year per listing.
- Average price
- $16.02inside the $15 to $100 sweet spot
- Price range
- $6.15–$27.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 800K or moreAmazon's top range
- Units per listing a year
- 30,000–40,000
- Revenue per listing a year
- $481K–$641K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #41 within Nail Art Accessories. It carries 1,469 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #41in Nail Art Accessories
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 1,469per listing
- Listings tracked
- 30
04 · Newcomers
19 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 19Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Bling products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
34000Pcs Resin Jelly Rhinestones for Bedazzling Multicolor 3mm Flatback Gems for Diamond Art Bedazzler Kit with 3Pcs 10ml B7000 Jewelry Glue for Bedazzle Thing Crafting Book Nail Art
- Price
- $14.18
- Rating
- 4.8/5
- Reviews
- 4,521
- Age
- 2y ago
50000Pcs 40 Colors Jelly Rhinestones for Bedazzling 3mm Multicolor Resin Flatback Gems for Diamond Art Bedazzler Kit with 3Pcs 10ml B7000 Jewelry Glue for Bedazzle Thing Crafting Book Nail Art
- Price
- $20.14
- Rating
- 4.8/5
- Reviews
- 1,337
- Age
- 10mo ago
38000Pcs Jelly Rhinestones Bedazzling Kit Multicolor 3mm Flatback Resin Bedazzler Gems with 3Pcs 10ml B7000 Jewelry Glue for Bedazzled Thing Diamond Art Book Crafting Nail Art
- Price
- $16.23
- Rating
- 4.8/5
- Reviews
- 2,533
- Age
- 1y ago
LOTWOW 35000 Pcs Resin Jelly Rhinestones Kit Multicolor 3mm Flatback Rhinestones with 4 Pcs B7000 Jewelry Glue & Tools All-in-One Bedazzling Kit for DIY Arts & Crafts Gifts
- Price
- $11.90
- Rating
- 4.7/5
- Reviews
- 361
- Age
- 4mo ago
LOTWOW 40000 Pcs Resin Jelly Rhinestones Kit 30 Colors 3mm Flatback Rhinestones with 4 Pcs B7000 Jewelry Glue & Tools All-in-One Bedazzling Kit for DIY Arts & Crafts Gifts
- Price
- $17.79
- Rating
- 4.8/5
- Reviews
- 346
- Age
- 4mo ago
Trending
estimated 90-day click momentum
Bedazzling Kit 42000Pcs 45 Colors Resin Jelly Rhinestones Multicolor 3mm Flatback Gems for Diamond Art Bedazzler Kit with 4Pcs 10ml B7000 Jewelry Glue & Tools for DIY Nail Art Crafting Makeup Adults
- Price
- $15.60
- Rating
- 4.1/5
- Reviews
- 77
- Age
- 3w ago
Redtwo 40000Pcs Resin Jelly Rhinestones for Bedazzling 3mm Multicolor Flatback Rhinestones Bedazzling Kit with 4Pcs Jewelry Glue and Tools Bedazzler Kit for Crafting Book Clothes Makeup Shoes
- Price
- $11.23
- Rating
- 4.8/5
- Reviews
- 291
- Age
- 3mo ago
Lotwow 50000Pcs Bedazzling Kit with Rhinestones 3mm 40 Colors Bedazzler Kit Resin Rhinestones Nail Gems & Glitter Gem Art Supplies Diamond Art Kits Accessories with Pickup Pen 4pcs 10ml B7000 Glue
- Price
- $18.36
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 2mo ago
Bedazzling Kit 48000Pcs 60 Colors Resin Jelly Rhinestones Multicolor 3mm Flatback Gems for Diamond Art Bedazzler Kit with 4Pcs 10ml B7000 Jewelry Glue & Tools for DIY Nail Art Crafting Book Makeup
- Price
- $25.32
- Rating
- 4.9/5
- Reviews
- 107
- Age
- 2mo ago
40000Pcs 40 Colors Resin Jelly Rhinestones Kit 3mm Flatback Rhinestones with 3Pcs B7000 Jewelry Glue & Tools Bedazzler Kit with Rhinestones All-in-One Bedazzling Kit for DIY Arts & Crafts Gifts
- Price
- $18.26
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 4mo ago
Newest
by launch dateBedazzling Kit 42000Pcs 45 Colors Resin Jelly Rhinestones Multicolor 3mm Flatback Gems for Diamond Art Bedazzler Kit with 4Pcs 10ml B7000 Jewelry Glue & Tools for DIY Nail Art Crafting Makeup Adults
- Price
- $15.60
- Rating
- 4.1/5
- Reviews
- 77
- Age
- 3w ago
Lotwow 50000Pcs Bedazzling Kit with Rhinestones 3mm 40 Colors Bedazzler Kit Resin Rhinestones Nail Gems & Glitter Gem Art Supplies Diamond Art Kits Accessories with Pickup Pen 4pcs 10ml B7000 Glue
- Price
- $18.36
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 2mo ago
Gikboup 40000 Pcs 40 Colors Bedazzling Kit with Rhinestones 3mm Jelly AB Resin Flatback Gems with 4 B-7000 Glue 40-Grid Storage Box Tweezers Trays and Tools for Crafts Cups Phone Cases
- Price
- $14.07
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 2mo ago
Bedazzling Kit 48000Pcs 60 Colors Resin Jelly Rhinestones Multicolor 3mm Flatback Gems for Diamond Art Bedazzler Kit with 4Pcs 10ml B7000 Jewelry Glue & Tools for DIY Nail Art Crafting Book Makeup
- Price
- $25.32
- Rating
- 4.9/5
- Reviews
- 107
- Age
- 2mo ago
Redtwo 40000Pcs Resin Jelly Rhinestones for Bedazzling 3mm Multicolor Flatback Rhinestones Bedazzling Kit with 4Pcs Jewelry Glue and Tools Bedazzler Kit for Crafting Book Clothes Makeup Shoes
- Price
- $11.23
- Rating
- 4.8/5
- Reviews
- 291
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
24
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 89%
Open market
20%
- TINKRSTUFF45%
- LOTWOW19%
- YKHSIY5%
- HRLbrc4%
- DEWJDFSC4%
- Artdone3%
Demand
Bling search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 38.0×
Search terms
Top Bling search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bedazzling kit9.9M/yr
- bedazzler kit with rhinestones1.2M/yr
- rhinestones for bedazzling1.3M/yr
- rhinestones1.6M/yr
- bedazzle kit456K/yr
- gems554K/yr
- bedazzling gems342K/yr
- bedazzler kit467K/yr
- rhinestone kit297K/yr
- bedazzling239K/yr
Reviews and returns
What reviews say buyers love and hate about Bling
We read the reviews and the return reasons for every product selling here.
“Glue doesnt work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Bio Oil Lotion
$654K/yr+95.9%
Glossier Futuredew Serum
$344K/yr+383.6%
Press on Toenails
$2.4M/yr+79.4%
Skulta Deep Peptide Eye Mask
$58K/yr>1,000%
Mineral Sunscreen Spray
$3.8M/yr+183.8%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bling questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data