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blackhead scrub

Skip it

A concentrated shelf (top 5 take 86% of clicks) — this niche doesn't clear our bar today.

Market size 30Growth 20Conversion 76Competition 12Returns 97Price range 62Avg price 74Brand share 25Review moat 15Quality gap 45

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great7.2%

search→purchase rate — share of searches ending in a sale

Avg price

Good$14.82

avg listing price — sweet spot $15–$100

Price range

Good$4.67–$32.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$135K

$135K/yr · 127K searches

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Growth

Bad-10.6%

90-day search growth — must beat 0% to launch

Review moat

Bad22,330.5

avg incumbent reviews — the moat a new listing must climb

Competition

Bad86%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, blackhead scrub is a $135K/yr Amazon United States market (127K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 41/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

blackhead scrub market data

Units sold / yr
8K–10K
avg 500–750/product
Revenue / yr
$119K–$148K
units × avg price
Conversion rate
7.2%
Avg BSR
#17
Page quality
0%
Prime
100%
Sponsored
80%
Out of stock
2.9%
Avg brand age
66 months
Avg seller age
132 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

74

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

7%

  • St. Ives41%
  • TONYMOLY35%
  • Clean & Clear6%
  • Bioré4%
  • Garnier4%
  • Paula's Choice3%
  • Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.6% search growth over the last 90 days.
5K3KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top blackhead scrub search terms

  • blackhead scrub38K/yr
  • tako20K/yr
  • st ives blackhead clearing scrub14K/yr
  • black head scrub11K/yr
  • st ives green tea scrub5K/yr
  • little black octopus blackhead remover3K/yr
  • blackhead face scrub4K/yr
  • green tea scrub4K/yr
  • little octopus blackhead remover3K/yr
  • octopus blackhead remover5K/yr
All search terms

Top blackhead scrub products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$20K30%$41K45%$61K60%$81K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about blackhead scrub

What buyers praise and complain about, mined from review topics.

What buyers love

Cleansing16%

“Cleans Well”

Suitability Combination Skin15%

“Helped clear my skin up”

Soft Feel11%

“Smoother skin”

Quality-Overall10%

“Great quality, exactly as described, and arrived quickly”

Value For Money7%

“GREAT VALUE”

Moist/Dry4%

“Its somewhat moisturizing”

Ease Of Cleaning4%

“Cleans Well”

Smell3%

“clean scent”

Suitability Dry Skin3%

“This exfoliant works really well for my skin”

Symptom Reduction2%

“Hands down the best treatment for ACNE”

What buyers complain about

Functionality-Overall9%

“Didnt work very well for me”

Value For Money8%

“not worth the price”

Allergies6%

“I've noticed this red rash”

Size-Overall6%

“The container is small”

Skin Health5%

“My skin is a little sensitive at times though and could burn”

Smell5%

“Awful smell”

Suitability Dry Skin4%

“However, I find that for my skin I cannot use this every night, I found that it did in fact shrink my pores,”

Moist/Dry4%

“Its not moisturizing to me”

Symptom Reduction3%

“Didnt really see a big difference while using this”

Durability3%

“Breakable”

Top return reasons

Functionality-Overall19%
Advertised Vs Actual Product13%
Size-Overall8%
Product Condition7%
Value For Money7%
Defective Material/Parts6%
Adhesion/Stickiness6%
Smell4%
Texture/Consistency-Overall4%
Skin Health4%

Common questions

Is blackhead scrub profitable to sell on Amazon United States?
The niche generates $135K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -10.6%. Flapen's verdict: Skip it (41/100).
How competitive is the blackhead scrub niche?
9 brands and 74 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in blackhead scrub?
Top complaints mined from reviews: Functionality-Overall, Value For Money, Allergies. The return rate is 0.6%.
When does demand for blackhead scrub peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the blackhead scrub niche?
Listings span $4.67–$32.13; the average listing price is $14.82 (sweet spot $15–$100). The average incumbent carries 22,331 reviews — the moat a new listing must climb.