Black Wig with Bangs

Shoppers searched for this 928K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $534K a year.

Searches, last 12 months

928K

Growth, 90 days vs prior 90

-25.6%

Conversion, latest week

1.0%

Market size, estimated

$534Ka year

Peak month

October3.4× the quietest month

Top search term

curtain bang wig128K searches a year

Listings sell for $58.17 on average, from $10.75 to $156.78. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $58.17 that is $6K to $15K a year per listing.

Average price

$58.17inside the $15 to $100 sweet spot

Price range

$10.75–$156.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$6K–$15K

Returns

7.4%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #747 within Wigs. It carries 1,028 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

7.1%

Average rank

#747in Wigs

Average rating

4.08 starsAmazon United States average 4.42 stars

Average reviews

1,028per listing

Listings tracked

55

15 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months