Black Vanity Mirror with Lights

Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

276K

Growth, 90 days vs prior 90

-23.4%

Conversion, latest week

0.4%

Market size, estimated

$106Ka year

Peak month

December2.3× the quietest month

Top search term

gothic vanity51K searches a year

Listings sell for $91.51 on average, from $9.97 to $343.68. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $91.51 that is $0 to $9K a year per listing.

Average price

$91.51inside the $15 to $100 sweet spot

Price range

$9.97–$343.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$9K

Returns

3.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #1,126 within Mirrors. It carries 720 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

61%

Out of stock, average day

15.4%

Average rank

#1,126in Mirrors

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

720per listing

Listings tracked

84

19 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

7Amazon's first-year sales bar

Average brand age

31 months