black suede cologne for men
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$28.20avg listing price — sweet spot $15–$100
Price range
Incredible$18.92–$58.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,051.54avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.0%90-day search growth — must beat 0% to launch
Market size
Okay$109K$109K/yr · 110K searches
Competition
Bad72%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, black suede cologne for men is a $109K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
black suede cologne for men market data
- Units sold / yr
- 4K–5K
- avg 250–500/product
- Revenue / yr
- $113K–$141K
- units × avg price
- Conversion rate
- 3.5%
- Avg BSR
- #413
- Page quality
- 0%
- Prime
- 46%
- Sponsored
- 77%
- Out of stock
- 0.0%
- Avg brand age
- 99 months
- Avg seller age
- 156 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 rising
Sellers
18
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
0%
- AVON70%
- Generic30%
Demand
Weekly Amazon search volume, last 50 weeks — +3.0% search growth over the last 90 days.Top black suede cologne for men search terms
- mesmerize cologne for men26K/yr
- avon cologne for men25K/yr
- avon perfume for men12K/yr
- avon mens cologne9K/yr
- mesmerize9K/yr
- perfumes de avon para hombre8K/yr
- mezmerize cologne for men6K/yr
- avon cologne5K/yr
- avon mesmerize5K/yr
- avon mesmerize cologne for men5K/yr
Top black suede cologne for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AVON Mesmerize Cologne Spray Long-Lasting Cologne for Men with Sandalwood & Warm Amber Classic Signature Mens Cologne Perfume for Men Everyday Wear & Gifting 3.4 fl oz Travel Size
AVON$32.064.7★4,813 rev
Mesmerize Blue Eau de Toilette for Men - 100ml
Generic$23.574.5★39 rev
Avon Mesmerize Black Eau De Toilette 3.4oz - 100ml - For Him
AVON$19.934.6★176 rev
AVON Wild Country Cologne for Men - Long-Lasting Mens Cologne Spray with Lavender and Sandalwood. Bold Aromatic Mens fragrances and Versatile daily wear body spray; ideal gift for him 3 Fl Oz
AVON$24.834.7★2,931 rev
Cologne Spray for Men Mermerize Blue 3.4 Fl Oz - Pack of 2 - Mysterious & Hypnotic Scent
Generic$41.724.7★7 rev
Newest
by launch date
Mesmerize Cologne Spray for Men Long-Lasting Masculine Fragrance with Sandalwood Warm Amber Bergamot & Cardamom Classic Signature Cologne for Daily Wear & Gifting 3.4 fl oz / 100 ml
Generic$19.910 rev
Mesmerize Blue Eau de Toilette for Men - 100ml
Generic$23.5739 rev
Cologne Spray for Men Mermerize Blue 3.4 Fl Oz - Pack of 2 - Mysterious & Hypnotic Scent
Generic$41.727 rev
Generic - Cologne Spray for Men 3.4fl oz/100ml - Cologne for Men
AVON$19.78173 rev
![Black Suede Eau De Toilette Cologne Spray for Men 3.4fl oz - 100ml [Set of 2]](https://m.media-amazon.com/images/I/4188bfXSsNL.jpg)
Black Suede Eau De Toilette Cologne Spray for Men 3.4fl oz - 100ml [Set of 2]
AVON$34.7282 rev
Trending
90-day click momentumMesmerize Cologne Spray for Men Long-Lasting Masculine Fragrance with Sandalwood Warm Amber Bergamot & Cardamom Classic Signature Cologne for Daily Wear & Gifting 3.4 fl oz / 100 ml
Generic$19.910.0★
AVON Mesmerize Cologne Spray Long-Lasting Cologne for Men with Sandalwood & Warm Amber Classic Signature Mens Cologne Perfume for Men Everyday Wear & Gifting 3.4 fl oz Travel Size - Pack of 2
AVON$58.584.7★
Avon Mesmerize Black Eau De Toilette 3.4oz - 100ml - For Him
AVON$19.934.6★
Cologne Spray for Men Mermerize Blue 3.4 Fl Oz - Pack of 2 - Mysterious & Hypnotic Scent
Generic$41.724.7★
Avon Mesmerize Cologne Spray for Men 3.4 fl. oz. Hypnotic Bergamot Spicy Cardamom & Amber Fragrance Long-Lasting Masculine Scent
AVON$18.924.5★
What buyers say about black suede cologne for men
What buyers praise and complain about, mined from review topics.What buyers love
“Its a clean scent”
“Great value”
“Good product I enjoy it used it for years”
“I bought as a gift”
“also the size is good”
“easy to use”
“the comforting cuddles from him when I was small”
“Just like ordered from Avon”
“coconut or a floral will be really nice when the weather warms up”
“it long last”
What buyers complain about
“Not same smell as old days”
“Poor quality”
“expensive”
“Not strong enough”
“It's sent is not long lasting”
“not even the same cap as in the picture”
Common questions
- Is black suede cologne for men profitable to sell on Amazon United States?
- The niche generates $109K/yr across 13 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +3.0%. Flapen's verdict: Skip it (41/100).
- How competitive is the black suede cologne for men niche?
- 2 brands and 18 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in black suede cologne for men?
- Top complaints mined from reviews: Smell, Quality-Overall, Value For Money. The return rate is 0.0%.
- What does it cost to enter the black suede cologne for men niche?
- Listings span $18.92–$58.58; the average listing price is $28.20 (sweet spot $15–$100). The average incumbent carries 1,052 reviews — the moat a new listing must climb.