Black Orchid Diffuser

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $219K a year.

Searches, last 12 months

145K

Growth, 90 days vs prior 90

+5.3%

Conversion, latest week

2.4%

Market size, estimated

$219Ka year

Peak month

December2.5× the quietest month

Top search term

bellissima diffuser36K searches a year

Listings sell for $62.37 on average, from $14.59 to $153.72. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $62.37 that is $16K to $31K a year per listing.

Average price

$62.37inside the $15 to $100 sweet spot

Price range

$14.59–$153.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$16K–$31K

Returns

5.7%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #55 within Hair Dryers & Accessories. It carries 5,515 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#55in Hair Dryers & Accessories

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

5,515per listing

Listings tracked

8

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months