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Black Opium Perfume for Women

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Black Opium Perfume for Women is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 10,978 Beauty & Personal Care niches · +10 vs the category median of 48
Market size
$2.6M/yr2.3M searches / yr
90-day growth
+2.8%search demand this quarter
Competition
55%top-5 click share · 3 brands · 76 sellers

Flapen Score

Black Opium Perfume for Women against its category

The dotted line is the Beauty & Personal Care average. Past it, Black Opium Perfume for Women is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Opium Perfume for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Black Opium Perfume for Women 2.3M times last year and spent an estimated $2.6M. All 3 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months
2.3M
Growth, 90 days vs prior 90
+2.8%
Conversion, latest week
2.6%
Market size, estimated
$2.6Ma year
Peak month
December6.2× the quietest month
Top search term
dossier perfume899K searches a year

02 · Price

A sale here is worth $43.15.

Listings sell for $43.15 on average, from $24.28 to $129.00. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At $43.15 that is $86K to $108K a year per listing.

Average price
$43.15inside the $15 to $100 sweet spot
Price range
$24.28–$129.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
2,000–2,500
Revenue per listing a year
$86K–$108K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #248 within Women's. It carries 1,244 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#248in Women's
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,244per listing
Listings tracked
27

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Black Opium Perfume for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

76

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

55%

Top 20: 90%

Open market

0%

  • Brand 168%
  • Brand 231%
  • Brand 31%

Demand

Black Opium Perfume for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 6.2×

Search terms

Top Black Opium Perfume for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dossier perfume899K/yr
  • dossier416K/yr
  • black opium208K/yr
  • black opium perfume for women351K/yr
  • ysl black opium59K/yr
  • dossier ambery vanilla56K/yr
  • black opium perfume67K/yr
  • ysl black opium perfume women75K/yr
  • yves saint laurent black opium21K/yr
  • ambery vanilla perfume dossier21K/yr

Reviews and returns

What reviews say buyers love and hate about Black Opium Perfume for Women

We read the reviews and the return reasons for every product selling here.

71%of positive reviews mention “Smell”
55%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“Awful smell”
A buyer, on “Smell”55% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Black Opium Perfume for Women questions

Answered from the same tracked data.