Black Mickey Ears

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

2.4%

Market size, estimated

$37Ka year

Peak month

October3.5× the quietest month

Top search term

black mickey ears36K searches a year

Listings sell for $9.05 on average, from $6.04 to $18.47. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $9.05 that is $905 to $2K a year per listing.

Average price

$9.05under the $15 to $100 sweet spot

Price range

$6.04–$18.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$905–$2K

Returns

5.4%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #776 within Headbands. It carries 440 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#776in Headbands

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

440per listing

Listings tracked

26

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

32 months