Black Lip Liner

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.

Searches, last 12 months

208K

Growth, 90 days vs prior 90

-7.2%

Conversion, latest week

10.5%

Market size, estimated

$126Ka year

Peak month

October3.5× the quietest month

Top search term

black lip liner167K searches a year

Listings sell for $5.78 on average, from $1.07 to $10.03. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At $5.78 that is $12K to $14K a year per listing.

Average price

$5.78under the $15 to $100 sweet spot

Price range

$1.07–$10.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

2,000–2,500

Revenue per listing a year

$12K–$14K

Returns

0.3%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #83 within Lips. It carries 13,650 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#83in Lips

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

13,650per listing

Listings tracked

10

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months