Is black light party supplies and decorations profitable to sell on Amazon United States?

The niche generates $34K/yr across 64 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is +8.6%. Flapen's verdict: Worth a look (53/100).

How competitive is the black light party supplies and decorations niche?

43 brands and 50 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 44% of demand.

What do buyers complain about in black light party supplies and decorations?

Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Quality-Overall. The return rate is 2.5%.

When does demand for black light party supplies and decorations peak?

Demand peaks in Oct; the busiest month runs 2.9× the quietest.

What does it cost to enter the black light party supplies and decorations niche?

Listings span $3.92–$25.31; the average listing price is $11.18 (sweet spot $15–$100). The average incumbent carries 1,611 reviews — the moat a new listing must climb.

black light party supplies and decorations

Worth a look

Shows no brand lock-in (top 5 brands take 44% of clicks), but a small market ($34K/yr) keeps it on the watch list.

Brand share

Great44%

top-5 brand share — no brand owns this niche

Competition

Great28%

top-5 click share — an open shelf

Returns

Good2.5%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.4%

search→purchase rate — share of searches ending in a sale

Review moat

Okay1,610.95

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$3.92–$25.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.18

avg listing price — sweet spot $15–$100

Growth

Okay+8.6%

90-day search growth — must beat 0% to launch

Market size

Bad$34K

$34K/yr · 69K searches

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, black light party supplies and decorations is a $34K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Oct. Verdict: Worth a look — 53/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

black light party supplies and decorations market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $34K–$45K; units × avg price
Conversion rate: 4.4%
Avg BSR: #341
Page quality: 0%
Prime: 100%
Sponsored: 98%
Out of stock: 1.6%
Avg brand age: 34 months
Avg seller age: 194 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

43 falling

Sellers

Top-5 brand share

44%

Top 20: 86%

Top-5 click share

28%

Top 20: 70%

Open market

51%

WELITTCON14%
MFLUEEWR9%
Mega-Loopolis9%
eyigylyo7%
GYIPFIPA5%
Teenitor5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.6% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 2.9×

Open Trend

Top black light party supplies and decorations search terms

black light decorations18K/yr +11.7%3.3% conv.
black light party accessories15K/yr -5.5%2.7% conv.
black light accessories for glow party9K/yr +9.4%3.3% conv.
black light decorations for glow party6K/yr +27.5%2.0% conv.
blacklight decorations10K/yr +11.2%2.3% conv.
blacklight party decorations5K/yr +61.3%3.5% conv.
black light decoration5K/yr -23.5%1.7% conv.
black light party supplies and decorations1K/yr -53.2%2.3% conv.

All search terms

Top black light party supplies and decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

12 PCS Glow Face Body Paint Glow In The Dark Under UV Black Light Sticks Makeup Neon Face Painting Kits for Adult Halloween Festival Accessory Glow Party Supplies

eyigylyo$10.224.4★901 rev

120feet UV Round Dot Paper Neon Garland Neon Streamers Decorations UV Reactive Black Light Party Favors Glow in The Dark Party Supplies for Wedding Birthday Garlands

WELITTCON$9.204.6★358 rev

100 Pcs UV Neon Balloons Neon Glow Party Balloons UV BlackLight Balloons glow in the dark party supplies for Birthday Decorations Wedding Glow Party Supplies Light up Balloons

GYIPFIPA$8.024.2★3,961 rev

Whaline 6 Colors Neon Gaffer Cloth Tape Fluorescent UV Blacklight Tape for UV Party (0.6 inch x 16.5 feet)

Whaline$8.924.4★5,776 rev

Temporary Tattoos 170 PCS Glow in The Dark Tattoos that React to Neon UV Black Light Tattoos for Kids Teens and Adult Neon Glow Party Decorations Glow in The Dark Party Supplies Glow Party Favors

AIRNOGO$8.274.5★1,621 rev

Newest

by launch date

D-Xam 6-Pack Neon Gaffer Tape - 0.6 or 1 inch UV Blacklight Reactive Glow in The Dark Tape Best for Parties Dance Floors Theaters & DIY Projects - 6 Vibrant Colors (0.6 inch x 15 feet)

D-Xam$7.38120 rev

5mo ago

PIGETALE Glow in The Dark Party Supplies 2 Pack Neon Fluorescent Wavy Metallic Tinsel Foil Fringe Table Skirts 29.5x108 Inch UV Black Light Reactive Table Streamer Curtain Backdrop Party Decorations

PIGETALE$9.4646 rev

7mo ago

Noerrors 6pcs Rainbow Freckles Face Tattoo Sticker Glow under UV Light Blacklight in the Dark Neon Fluorescent Glitter Colorful Star Fake Faux Freckle Temporary Patches Makeup for Party Supplies #02

Noerrors$8.9173 rev

12mo ago

Glow in the Dark Party Supplies - 4Pack Neon Party Decoration UV Reactive Tinsel Foil Fringe Table Skirts 31.5 x 118 Fluorescent Neon Streamers for Birthday Rave Blacklight Glow Event

Fayoo$14.3028 rev

1y ago

Mega-L 12 Pcs Glow in The Dark Bracelet Glow in The Dark Party Supplies

Mega-Loopolis$10.43110 rev

1y ago

What buyers say about black light party supplies and decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow29%

“Nice and bright”

Color12%

“Vibrant colors”

Quality-Overall8%

“Nice variety of items really good”

Fun/Entertainment Experience8%

“Fun for adults and kids”

Value For Money8%

“Excellent value”

Ease Of Use4%

“Easy to use”

Advertised Vs Actual Product3%

“Just as pictured”

Durability3%

“Durable Product”

Efficiency2%

“works good for fishing”

Size-Overall2%

“perfect size”

What buyers complain about

Brightness/Shine/Glow27%

“No Glow”

Durability9%

“Break easily”

Quality-Overall7%

“too expensive for terrible quality”

Size-Overall5%

“Connectors do not fit”

Functionality-Overall5%

“Didn't work”

Adhesion/Stickiness5%

“Did not stick”

Color4%

“color not vibrant”

Advertised Vs Actual Product4%

“Pictures are deceiving”

Ease Of Use2%

“Not easy”

Value For Money2%

“TL;DR: $10 for 12 is too expensive; it should be much cheaper”

Top return reasons

Size-Overall18%

Brightness/Shine/Glow17%

Advertised Vs Actual Product10%

Value For Money8%

Functionality-Overall6%

Color5%

Quality-Overall5%

Defective Material/Parts3%

Bulb Flicker/Dimming/Color3%

Material Quality3%

Common questions

Is black light party supplies and decorations profitable to sell on Amazon United States?: The niche generates $34K/yr across 64 tracked products. 6 of 8 products launched in the last 360 days are still selling. 90-day search growth is +8.6%. Flapen's verdict: Worth a look (53/100).
How competitive is the black light party supplies and decorations niche?: 43 brands and 50 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in black light party supplies and decorations?: Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Quality-Overall. The return rate is 2.5%.
When does demand for black light party supplies and decorations peak?: Demand peaks in Oct; the busiest month runs 2.9× the quietest.
What does it cost to enter the black light party supplies and decorations niche?: Listings span $3.92–$25.31; the average listing price is $11.18 (sweet spot $15–$100). The average incumbent carries 1,611 reviews — the moat a new listing must climb.