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Black Hair Extensions

Maybe

Products sell for $28.41 on average, inside the sweet spot. But the average product has 4,097 reviews to catch up to, so Black Hair Extensions is a Maybe.

Flapen Score
54
54 / 100
Top 22% of 10,978 Beauty & Personal Care niches · +6 vs the category median of 48
Market size
$229K/yr265K searches / yr
90-day growth
+1.2%search demand this quarter
Competition
45%top-5 click share · 19 brands · 22 sellers

Flapen Score

Black Hair Extensions against its category

The dotted line is the Beauty & Personal Care average. Past it, Black Hair Extensions is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Hair Extensions market on Amazon at a glance

Shoppers on Amazon United States searched for Black Hair Extensions 265K times last year and spent an estimated $229K. The top 5 brands take 53% of clicks. Demand peaks in Sep–Oct. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 265K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $229K a year.

Searches, last 12 months
265K
Growth, 90 days vs prior 90
+1.2%
Conversion, latest week
3.0%
Market size, estimated
$229Ka year
Peak month
October3.5× the quietest month
Top search term
black clip in hair extensions82K searches a year

02 · Price

A sale here is worth $28.41.

Listings sell for $28.41 on average, from $6.72 to $72.28. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $28.41 that is $3K to $7K a year per listing.

Average price
$28.41inside the $15 to $100 sweet spot
Price range
$6.72–$72.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
4.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #128 within Hair Extensions. It carries 4,097 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.1%
Average rank
#128in Hair Extensions
Average rating
4.13 starsAmazon United States average 4.42 stars
Average reviews
4,097per listing
Listings tracked
25

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Black Hair Extensions products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

22

Top-5 brand share

53%

Top 20: 100%

Top-5 click share

45%

Top 20: 95%

Open market

40%

  • Brand 119%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Black Hair Extensions search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 3.5×

Search terms

Top Black Hair Extensions search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black clip in hair extensions82K/yr
  • black hair extensions clip in68K/yr
  • black extensions45K/yr
  • blue black hair extensions12K/yr
  • long black hair extensions10K/yr
  • black hair clip in extensions8K/yr
  • black hair clip ins8K/yr
  • clip in black hair extensions7K/yr
  • black extensions clip in8K/yr
  • black clip in extensions6K/yr

Reviews and returns

What reviews say buyers love and hate about Black Hair Extensions

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Thickness”
4.6%of orders come back
“Thin asl”
A buyer, on “Thickness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Black Hair Extensions questions

Answered from the same tracked data.