Skip to content

Black Gel

Fail

The top 5 brands take 99% of clicks, so Black Gel is a Fail.

Flapen Score
48
48 / 100
Ranks 5,071 of 10,978 Beauty & Personal Care niches · on the category median
Market size
$233K/yr191K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
58%top-5 click share · 6 brands · 47 sellers

Flapen Score

Black Gel against its category

The dotted line is the Beauty & Personal Care average. Past it, Black Gel is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Gel market on Amazon at a glance

Shoppers on Amazon United States searched for Black Gel 191K times last year and spent an estimated $233K. The top 5 brands take 99% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 10.0% of those searches ended in a purchase.

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $233K a year.

Searches, last 12 months
191K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
10.0%
Market size, estimated
$233Ka year
Peak month
May1.5× the quietest month
Top search term
ampro pro styling gel32K searches a year

02 · Price

A sale here is worth $12.15.

Listings sell for $12.15 on average, from $2.14 to $25.83. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $12.15 that is $9K to $12K a year per listing.

Average price
$12.15under the $15 to $100 sweet spot
Price range
$2.14–$25.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$9K–$12K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #444 within Gels. It carries 3,870 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#444in Gels
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
3,870per listing
Listings tracked
22

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
76 months

Products

Top Black Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

47

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

0%

  • Brand 146%
  • Brand 242%
  • Brand 36%
  • Brand 43%
  • Brand 52%
  • Brand 61%

Demand

Black Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Black Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ampro pro styling gel32K/yr
  • rolda hair gel28K/yr
  • black gel31K/yr
  • black hair gel29K/yr
  • pro style gel8K/yr
  • brown hair gel6K/yr
  • gel rolda para el cabello5K/yr
  • rolda black styling gel6K/yr
  • prostyle gel3K/yr
  • pro style hair gel for black women4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Gel

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Smell”
0.9%of orders come back
“has a funky smell”
A buyer, on “Smell”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Black Gel questions

Answered from the same tracked data.