Black Coral Wax

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $197K a year.

Searches, last 12 months

157K

Growth, 90 days vs prior 90

+20.4%

Conversion, latest week

5.1%

Market size, estimated

$197Ka year

Peak month

August1.5× the quietest month

Top search term

cream wax25K searches a year

Listings sell for $24.78 on average, from $8.15 to $40.47. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $24.78 that is $6K to $12K a year per listing.

Average price

$24.78inside the $15 to $100 sweet spot

Price range

$8.15–$40.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$6K–$12K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #57 within Women's. It carries 6,939 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#57in Women's

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

6,939per listing

Listings tracked

25

8 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

8

Successful launches

7Amazon's first-year sales bar

Average brand age

62 months