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Black Cherry Nail Polish

Fail

The top 5 brands take 99% of clicks, so Black Cherry Nail Polish is a Fail.

Flapen Score
36
36 / 100
Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 48
Market size
$105K/yr237K searches / yr
90-day growth
-9.3%search demand this quarter
Competition
65%top-5 click share · 6 brands · 55 sellers

Flapen Score

Black Cherry Nail Polish against its category

The dotted line is the Beauty & Personal Care average. Past it, Black Cherry Nail Polish is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Cherry Nail Polish market on Amazon at a glance

Shoppers on Amazon United States searched for Black Cherry Nail Polish 237K times last year and spent an estimated $105K. The top 5 brands take 99% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 237K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
237K
Growth, 90 days vs prior 90
-9.3%
Conversion, latest week
4.0%
Market size, estimated
$105Ka year
Peak month
October6.1× the quietest month
Top search term
black cherry nail polish27K searches a year

02 · Price

A sale here is worth $11.03.

Listings sell for $11.03 on average, from $2.32 to $23.76. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $11.03 that is $6K to $8K a year per listing.

Average price
$11.03under the $15 to $100 sweet spot
Price range
$2.32–$23.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$6K–$8K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #65 within Nail Polish. It carries 42,806 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#65in Nail Polish
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
42,806per listing
Listings tracked
21

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Black Cherry Nail Polish products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

55

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

65%

Top 20: 99%

Open market

0%

  • Brand 166%
  • Brand 223%
  • Brand 35%
  • Brand 43%
  • Brand 51%
  • Brand 61%

Demand

Black Cherry Nail Polish search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 6.1×

Search terms

Top Black Cherry Nail Polish search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black cherry nail polish27K/yr
  • opi dark red nail polish13K/yr
  • opi got the blues for red nail polish25K/yr
  • goth nail polish10K/yr
  • essie wicked nail polish17K/yr
  • essie wicked10K/yr
  • got the blues for red opi nail polish15K/yr
  • gothic nail polish7K/yr
  • opi burgundy nail polish10K/yr
  • opi got the blues for red11K/yr

Reviews and returns

What reviews say buyers love and hate about Black Cherry Nail Polish

We read the reviews and the return reasons for every product selling here.

58%of positive reviews mention “Color”
29%of negative reviews mention “Color”
0.2%of orders come back
“The color is much darker”
A buyer, on “Color”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Cherry Nail Polish questions

Answered from the same tracked data.