Black Bow

Shoppers searched for this 985K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $443K a year.

Searches, last 12 months

985K

Growth, 90 days vs prior 90

-18.2%

Conversion, latest week

5.9%

Market size, estimated

$443Ka year

Peak month

December2.2× the quietest month

Top search term

black bows163K searches a year

Listings sell for $7.66 on average, from $4.13 to $17.93. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At $7.66 that is $8K to $10K a year per listing.

Average price

$7.66under the $15 to $100 sweet spot

Price range

$4.13–$17.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,000–1,250

Revenue per listing a year

$8K–$10K

Returns

4.4%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #645 within Clips & Barrettes. It carries 908 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

4.1%

Average rank

#645in Clips & Barrettes

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

908per listing

Listings tracked

29

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

25 months