Bisou Balm

Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $309K a year.

Searches, last 12 months

242K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

4.6%

Market size, estimated

$309Ka year

Peak month

August2.0× the quietest month

Top search term

bisou balm42K searches a year

Listings sell for $27.83 on average, from $5.69 to $60.00. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $27.83 that is $21K to $28K a year per listing.

Average price

$27.83inside the $15 to $100 sweet spot

Price range

$5.69–$60.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$21K–$28K

Returns

1.0%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,180 within Lips. It carries 3,921 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

57%

Out of stock, average day

0.0%

Average rank

#1,180in Lips

Average rating

4.09 starsAmazon United States average 4.42 stars

Average reviews

3,921per listing

Listings tracked

14

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

55 months